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April 2, 2014 // 2:00 PM

The ABCs of Personal Branding [Infographic]

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personal_brandWhen you're looking for a job, you should expect to be Googled. Prospective employers want to get a good idea of your work and your personality before getting you to schlep all the way into the office. Neither of you have time to waste with a company, position, or candidate that won't be a decent fit. 

So how do you make sure you're getting past the initial Google? Of course it depends on your fit for the role and the company, but one thing employers consistently look for is a solid personal brand. An employee with a powerful personal brand can help a company scale their marketing efforts -- so if you have one, you could skyrocket to the top of a hiring manager's recruiting list. 

Having a great personal brand is much more nuanced than having a billion Twitter followers. To help us break down this often murky term, Placester and Feldman Creative created the infographic below. Scroll down to get the inside scoop of the elements of a rock-solid personal brand.  

The Complete A to Z Guide to Personal Branding 

personal-branding-infographic

What else would you add to this list? Share your thoughts with us in the comments below.

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Topics: Inbound Marketing

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