A Quick & Dirty Guide to Setting Up Twitter Ads Campaigns

by Sarah Goliger

Date

April 17, 2014 at 2:00 PM

twitter-bird-2Twitter is a great marketing channel for driving traffic and generating leads. In fact, 42% of Twitter users follow brands or companies, which means if you’re not using Twitter for your business yet, you should learn how to integrate Twitter into your social media marketing strategy.

Read More

7 Questions Marketing Leaders Should Be Asking Their Employees

by Sarah Goliger

Date

April 9, 2014 at 5:00 PM

question-marks-1In order to grow a strong, successful marketing team, you need to have a team of effective marketers who deliver real results. But with so many marketing channels to manage, and different members of your team working on different projects, it can be tough to keep track of who’s doing what, and how well.

Read More

How to Attract More Clicks to Your Blog Posts: 11 Revealing Title Tests

by Sarah Goliger

Date

April 8, 2014 at 8:00 AM

heart-mouseEvery marketer in their right mind knows that in order to drive more traffic to your blog, you need to come up with blog post titles that are actually enticing. But that's easier said than done. If only we had some data to show us how to scientifically create blog post titles that will attract more clicks ...

Read More

How to Get Hired as an Inbound Marketer: 15 Qualities Managers Look For

by Sarah Goliger

Date

April 7, 2014 at 4:00 PM

now-hiringLet's face it: Getting a job in marketing isn't easy these days. As more and more companies realize the importance of implementing a successful inbound marketing strategy, they're becoming even more selective about who they'll hire to take charge of their marketing efforts.

Read More

How to Amplify Your Reach With Content Discovery Platforms

by Sarah Goliger

Date

March 26, 2014 at 2:00 PM

reachAs marketers, one of our most important goals is driving more traffic to our sites, and one of the best ways to do that is through content creation. It helps you educate your audience, assert yourself as a thought leader, and generate more subscribers, leads, and opportunities.

Read More
                 

Sarah Goliger

Sarah Goliger is the Head of Paid Marketing at HubSpot. She manages online advertising and vendor relationships to generate leads. Connect with her on Twitter @sarahbethgo.


http://www.sarahgoliger.com

Search Inbound Hub

Subscribe to Marketing Articles by Email

Subscribe by RSS

Follow HubSpot

Call Us: 1-888-HUBSPOT