The Best Way to Ask for Referrals [+ Free Email Template]

    by Rick Roberge

    Date

    August 21, 2014 at 12:00 PM

    holding_handsI started my business in 1986 by calling every company I could in the Blue Book. There’s no sugarcoating this: It sucked. I was good at cold calls, but it was still a pain in the neck. My goal became to set up a by-referral only business. 

    Did I succeed? In 1994, I switched my main business line to a private number.

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    Inside Selling: From Scripts to Insights

    by Linda Richardson

    Date

    August 21, 2014 at 6:00 AM

    inside-salespersonInside selling was once the step child of a sales organization. It was associated with telemarketing and selling from scripts. In more complex B2B situations, inside salespeople aspired to be promoted to the elysian field of the outside sales force. 

    Today the role of the inside salesperson has radically changed, and so has its stature and

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    Content Wins Customers ... If Sales Reps Can Find It [Infographic]

    by Emma Snider

    Date

    August 20, 2014 at 12:00 PM

    find_needle_in_haystackGreat news, marketers! A new infographic from Docurated shows that the work you do pays off: 83% of companies cite high-quality content as a top driver of winning new customers.

    But there's a slight glitch in the baton handoff to Sales. Those awesome pieces you're putting out? Reps can't find them.

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    Make Your Marketing Message Pop With Neuro-Linguistic Programming (NLP)

    by Jeff Hoffman

    Date

    August 20, 2014 at 6:00 AM

    colorful_eyeMy session at INBOUND will make you see your job and your content differently. Attendees will leave with a firm grasp on the concept of NLP, and takeaways that will ring in your ears for weeks. 

    My session at INBOUND will teach you about NLP. You’ll learn the basics, and get tips on how to incorporate NLP techniques in your content.

    Which abstract was more effective in making you want

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    Solutions to 7 Common Sales Follow Up Problems [Infographic]

    by Anum Hussain

    Date

    August 19, 2014 at 12:00 PM

    sales_follow_upThink about your significant other for a moment. Think about the strong relationship you've established -- built on trust, patience, and understanding. 

    Now imagine if that person would call you three times on your night out, trying to figure out what

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