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April 3, 2015 // 12:00 PM

Why Smart Social Media Marketers Care About Mobile Optimization [Infographic]

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How many of you use your smartphone and/or tablet to check email, scroll through Twitter, and even read blog posts like this one?

Most of you, I'll bet. While we're not quite ready to do away with our laptops and desktop computers, people are spending more time using their mobile devices to access the internet -- especially social media sites. In fact, users spend more time accessing social media from their mobile devices than their desktop. Plus, mobile users tend to share social media content 2X as much as those on a desktop computer.

Successful social media marketers are constantly thinking about how they can optimize their social posts for mobile users. To help you get more out of your social media posts from today's mobile consumers, check out the tips in the infographic below from Unified.


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Topics: Social Media Mobile Marketing

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