How to Decrease Your Website's Bounce Rate [Infographic]

    by Sam Kusinitz

    Date

    July 17, 2014 at 2:00 PM

    bounce_rates_(blog)-1How sticky is your website? Are your visitors hanging around, or are they bouncing right off the page? Lucky for you, there's a metric for that.

    Your website's bounce rate is a metric that indicates the percentage of people who land on one of your web pages and then leave without clicking to anywhere else on your website -- in other words, single-page visitors.

    Read More

    A Simple Guide to Web Traffic Terms

    by Pamela Vaughan

    Date

    July 15, 2014 at 8:00 AM

    traffic-300px-wideViews, visits, visitors -- it's all the same, right? Not so fast, speed racer. If that's your way of thinking, you could be misinterpreting your traffic data and making some ill-informed decisions.  

    Because lots of people tend to throw these various terms around all willy-nilly,

    Read More

    New Twitter Dashboard Lets You Measure Performance of Organic Tweets

    by Pamela Vaughan

    Date

    July 14, 2014 at 12:00 PM

    twitter-mobile-611305-editedHave you ever craved better insight into the performance of your individual tweets? Well, hold on to your hats, folks. On Friday, Twitter rolled out an enhanced tweet activity dashboard, which lets you see how many times other users have viewed and engaged with your organic tweets.

    Read More

    The Problem With Predictive Analytics

    by Corey Eridon

    Date

    June 11, 2014 at 12:00 PM

    eight-ballLet's pretend you need to close 30 more customers to hit your sales target.

    Luckily, you just so happen to have a whitepaper with a customer close rate of 30%. You might assume that if you get 100 more people to download that whitepaper, you’ll get 30 more customers and everything

    Read More

    How to Calculate Next Month's Lead Gen Goal [Quick Tip]

    by Ginny Soskey

    Date

    April 30, 2014 at 3:30 PM

    calculate_monthly_goalsToday is stressful -- it's the end of the month. Maybe you had a fabulous month where traffic and leads flowed in without you lifting a finger. Maybe you worked your tail off to hit your goal and you just made it. Or maybe, despite your hard work, you came in under the waterfall line. 

    Read More

    Search Inbound Hub

    Subscribe to Marketing Articles by Email

    Subscribe by RSS

    Follow HubSpot

    Call Us: 1-888-HUBSPOT