Ever heard of the computer language called SQL? You may have heard about it in the context of data analysis, but never really thought it would apply to you as a marketer. Or, you may have thought to yourself, "That's for the really advanced data users. I could never do that."
Well, you couldn't be more wrong! The most successful marketers are data-driven, and one of the most important parts of being data-driven is being able to collect data from databases quickly. SQL happens to be one of the best and most popular tools out there for doing just that.
SQL stands for Structured Query Language, and it's used when ... Read More