A Decade of Homepages: An Inside Look at Our Website Redesign Strategy

    by Erik Devaney

    Date

    June 5, 2014 at 8:00 AM

    hubspot_homepage_redesign-1Confession: To date, I’ve probably redesigned my personal website approximately abajillion times. Yep ... abajillion.

    I’ve switched platforms twice, swapped in at least a dozen templates, and “rebranded” my website with new logos, colors, imagery, and copy more times than I can count.

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    How Colors Impact What We Purchase [Infographic]

    by Amanda Sibley

    Date

    April 11, 2014 at 1:30 PM

    paint-colorsMarketers have started focusing more and more on the design and layout of their content -- and it makes sense. Research shows that 90% of information transmitted to the brain is visual, and visuals are processed 60,000 times faster in the brain than text.

    But what if we're missing out on a simple way to increase our conversion rates, without creating any extra content?

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    What Does Your Logo Color Really Mean? [Infographic]

    by Amanda Sibley

    Date

    April 9, 2014 at 1:00 PM

    logosRemember the last time you were at an event? You probably met a ton of people, shook a lot of hands, but remembered only a small few.

    Why is that? What characteristics did the people that stood out have? Maybe it was a unique Hawaiian shirt, or fancy blue glasses. You may

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    While You Were Sleeping: The Olympic Storylines You Might Have Missed

    by Katie Burke

    Date

    February 13, 2014 at 8:00 AM

    skiing-down-mountainUnless you've been living under a rock, you've likely heard a lot about American ice dancing pair Meryl Davis and Charlie White, and deservedly so -- they are equal parts adorable and talented. The Olympics highlight reel has also been dominated by Julia Lipnitskaia, the 15-year-old Russian who skated circles around the competition to warm the hearts

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    12 Examples of Brilliant B2B Logos (and What Made Them So Great)

    by Alyssa Rimmer

    Date

    February 4, 2014 at 6:00 PM

    paint-logo-sign-companyThis post originally appeared on the Inbound Insiders section of Inbound Hub. To read more content like this, subscribe here.

    When it comes to the B2B space, sometimes, it can seem a little monotonous. There’s a lot of the same out there -- especially when it comes to branding. For some reason, many

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