Landing Page Best Practices You Should Still Test For Yourself

    by Lindsay Kolowich

    Date

    August 13, 2014 at 6:00 AM

    test-tubesWouldn't it be nice if people in your industry did some A/B tests, talked about or published their results, and then you could just replicate their tactics and get the same results? Think of how much bandwidth it would save you and your team!

    But unfortunately, just because something

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    Which Channels Drive the Best Landing Page Conversion Rates? [New Data]

    by Jake Cohen

    Date

    August 7, 2014 at 6:00 AM

    landing_page_channel_conversion_rateIf you’re a marketer, you are no doubt wondering where the best place to find potential leads and customers is. After figuring out which channels drive the most results for your company, it's much easier for you to prioritize your team's activities. 

    You should always look in your own analytics

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    6 Fantastic Landing Page Examples You'll Want to Copy

    by Sam Kusinitz

    Date

    July 3, 2014 at 6:00 AM

    landing-page-examplesLanding pages exist to serve one purpose: to get people on your website to convert to the next stage in the buying journey. Although their purpose is simple enough in theory, actually creating a successful landing page requires detailed planning and creative testing.

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    A Go-To Guide to Screwing Up Your Landing Pages

    by Lindsay Kolowich

    Date

    June 4, 2014 at 8:00 AM

    fail_blocks-2Landing pages are the core of the conversion process. They are one of the best ways you can convert website visitors into leads and leads into customers. But a high-converting landing page isn't just a random form, a little description, and a kind-of-related image thrown together onto a web page -- you have to build each component thoughtfully and strategically.

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    Little Secrets to Contact Forms That Convert [Quick Tip]

    by Ted Ammon

    Date

    May 30, 2014 at 4:30 PM

    contact forms that convertThis post originally appeared on the Ecommerce section of Inbound Hub. To read more content like this, subscribe to Ecommerce.

    Who doesn’t hate filling out forms?

    Hate is a strong word, but sometimes it’s not

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