13 Solutions to Your Most Common Landing Page Problems

by Ginny Soskey

Date

April 18, 2014 at 8:00 AM

landing_page_problemsOn the surface, landing pages seem simple, right? They're one page with one form. They have a paragraph or two of copy, and an accompanying image. If you have all the elements of successful landing pages, you should be good to go ... right?

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Want to Squeeze More Conversions Out of Your Landing Pages? Read This

by Ginny Soskey

Date

April 4, 2014 at 8:00 AM

landing_page_resourcesLet me guess ... your boss wants you to get even more leads this month than last. Maybe you've got some big initiative planned with lots of moving pieces and a ton of team support. Maybe it's just you trying to keep your head above water and squeeze out some extra leads.

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5 Things Many Marketers Forget When Running A/B Tests

by Joe Lazauskas

Date

April 3, 2014 at 8:00 AM

facesIn 2014, the buzzword game has changed.

"Data" is the new "synergy."

"Let's A/B test it" is the new "Let's circle back on that."

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Completely Preventable Ways You're Sabotaging Landing Page Conversions

by Larry Kim

Date

March 31, 2014 at 2:00 PM

saboteur-image-1If you're serious about maximizing your investment in marketing, you're probably at least trying to optimize your landing page conversion rates. You're doing all the right things -- split testing, trying different copy, rearranging page elements, and testing again.

What if I told you all of those things, the

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10 Common Landing Page Myths: Busted

by Ginny Soskey

Date

March 28, 2014 at 8:00 AM

landing_page_mythsI remember when I found out the Tooth Fairy wasn't real. My whole world was shattered. Granted, I was about eight, but I was furious to find out that my parents had been putting a quarter under my pillow every time I'd lost a tooth, not a sweet fairy named Daphne who lived in a castle made out of my pearly whites.

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