If that sounds silly, may I make a recommendation? Check out this ebook to get started, then meet me back here.
Now that you've bought in (how's that for presumption?), get inspired with theseRead More
I’ve been swimming in a sea of Twitter stats lately -- not surprising, since Twitter went public at the beginning of November -- and I’ve found a lot of info about what happens every day on Twitter. What I've discovered is some mind-boggling data, like 9.6 million active users, 2.1 billion search queries and 400 million tweets (according to Saxum).Read More
The value of social media is a no-brainer. Today’s top marketers have fully embraced the power of content, user-driven communities, and brand-to-customer conversations.
The problem is, some brands will do everything by the books -- posting consistently, hiring full-time community managers, and implementing analytics -- and still fail to achieve a return onRead More
Ladies and gentlemen: It's time to get inspired. It's time to push the boundaries, to flex your creative muscle, and -- to quote a (slightly crazy) friend -- to become a content creation "monster beast." (Don't worry, that's a good thing.)Read More