24 Minimalist Print Ads to Inspire Your Creativity

Simplicity never feels big enough. We want big, impressive, inspiring, creative ideas, right?

So we add, and add, and add. Paring back -- removing extra words, images, slogans, and the innumerable things a brand wants to communicate to a consumer in one ad -- isn't easy. 

But when a brand conveys a message using only the most essential images and text, we take notice. We recognize how difficult it was to tell a story or highlight a benefit using only a few elements.

If you're looking for inspiration on how to make simple attention-grabbing, check out these minimalist print ads: 

24 Memorable Minimalist Print Ads 

Pantone

Orbit

Kit Kat

 

Hut Weber

Lego

MTV

Oral-B Floss

SanDisk

WWF

Bosch

Coca-Cola Light

Heinz

smart

Eveready Torches

BMW

Greenpeace: Lightbulb

Puma

Olay: Undo

Listerine

Citroen

Faber-Castell

Lego

Durex

Bayer Aspirin

 

Originally published Jan 6, 2016 9:00:00 AM, updated October 29 2019