Generating a Steady Flow of Inbound Sales Leads

This post contains older information, but has been left up for historical reasons. For more up-to-date information, please see our Lead Generation Hub .

Aaron Ross, CEO of PebbleStorm , blogger at ColdCalling 2.0 and the guy who started the inside sales team at Salesforce.com , asked me to write a guest blog post on his blog about " How to Generate a Steady Flow of Inbound Sales Leads ". 

In the article, I listed the inbound marketing techniques that are critical to attract, capture and nurture prospects using a company's website and online marketing activities.

Here's the list of activities I discussed in order of their ability to increase high quality and a high quantity of leads. 

1. Referrals & Brand Searches
2. Free Tools/Free Trials
3. Organic Search Engine Optimization
4. Blogging
5. Email Newsletters
6. Webinars
7. PPC
8. Site and Email Newsletter Sponsorships
9. Social Media