LinkedIn Releases Offical Share Button

Today, LinkedIn, the social network targeted towards business professionals, released its offical share button . The button allows LinkedIn users to easily share content they find interesting and relevant with their network.

Publishers can find instructions for how to add the share button on the publishers portion of the LinkedIn site.  LinkedIn is offering three options to choose from: a vertical button with a share counter, a horizontal button with a share counter, and a horizontal button without a counter.  To add a button to your website or blog all you need to do is choose a button style and copy and paste a few lines of code. 

With all easily implemented options for sharing content such as Facebook, Twitter, Digg, Delicious, etc. it probably isn't going to be the ease of execution that determines how successful LinkedIn's share button is.  At 85 million users and a new users joining every second the success of LinkedIn's share button is going to fall in the hands of it's users.  

Since those connected on LinkedIn most likely share business interests, it is very likely that the LinkedIn share button becomes a standard for business related content.  

Marketing Takeaway

  Once you have taken the time to create remarkable content make sure that you are doing everything you can to share it with your entire network.  Since your LinkedIn network may find your content relevant this is an excellent way allow them to help you spread your content beyond your immediate reach.  Head on over to LinkedIn to try out your share button today.