Summer has arrived, along with a number of exciting product updates that we think you'll just love.
Here's what's new in HubSpot this June.
What's New in Marketing Hub
Publish videos, and boost your social engagement.
When it comes to social --- video is king. 90% of consumers say video helps them make buying decisions in 2018. Now within the social publishing tool, you can publish video to Twitter and LinkedIn, in addition to Facebook.
Ready to get started?
Go to the social tool.
Easily keep tabs on the competition.
Staying present and relevant on social media is more important now than ever before. You want to make sure that you’re engaging with your audience on social, and that your stats measure up against your top competitors. Why? Because the audience you’re both trying to reach is probably very similar!
So that our Enterprise users can keep up to date on exactly what their competitors are doing on social, we’ve added competitor streams to the social monitoring tool. You’ll be able to compare the social strategy of up to three competitors at a time, see exactly what content their audience is engaging with and even see what content they might have boosted.
Looking to stay ahead of your competition?
Check out this blog post.
Optimize your content for search, as you create it.
Content Strategy helps you organize your content in a manner that alerts search engines to your authority on a given topic. But without a strong tie to the content editor, it wasn’t always easy to implement. With this in mind, you can now add a piece of content to a topic in content strategy directly from the content editor’s optimize tab. And if you need to create an internal link from a supporting piece of content to your pillar page, we’ve made that process as simple as clicking a button within the optimize tab, and pasting the hyperlinked topic phrase directly within your content.
Ready to create content optimized for search?
Check out this blog post.
Start advertising like a pro on Facebook.
If you have separate business units, operate in different languages or verticals or are just an avid advertiser, chances are you operate multiple ads accounts so you can target exactly who you want with specific ads. To support our power advertisers, Ads add-on customers can now connect multiple Facebook ads accounts to HubSpot. In addition, we also now allow multiple users to connect Facebook Ads accounts, and manage lead syncing for any pages they have appropriate permissions for.
Want to get started?
Learn more here.
What's new in Sales Hub
Instantly start sharing documents while your protecting customer's data.
In Hubspot, you can easily track who is viewing your documents, when they are viewing them, and for how long. Under the GDPR, you need the consent of the prospect or customer you are sharing a document with in order to track this information.
Now, you can effortlessly request this consent, not only from the customers and prospects you share a document with, but also everyone they might share the document with as well.
Want to learn more about data privacy in HubSpot?
Read our GDPR Playbook.
Easily recover the customer information you accidentally deleted.
We all can be a little hesitant to delete a contact, company, or deal record from our CRM. But sometimes, it’s necessary to keep your database clean and up-to-date. With a Recycle Bin in your CRM, you can rest a little easier knowing that your contacts are recoverable for 90 days after being deleted.
Simply click “Restore” under the “Actions” button from the contacts, companies, or deals index pages to get back that contact’s information.
Want the full scoop on this update?
Check out this blog post.
HubSpot Connect
Whether you want to better engage customers with more conversational forms and surveys using Typeform or visualize your Hubspot data alongside other data sources with Visible, the HubSpot Connect Integrations library is constantly getting additions that find small ways to be a big help!
Want to explore more integrations?
Check out the integrations library.
That’s all for June. We’ll be back in July with even more exciting product updates.
