Basha Coleman

Basha Coleman

Basha Coleman is an Indiana-based marketer with eight years of experience across B2B tech, B2C fintech, and nonprofit industries. She earned a Master's degree in Integrated Marketing Communications from Purdue University and a Bachelor's degree in advertising from The University of Tennessee. Recognized for her expertise in content SEO strategy and distribution, audience development, and integrated campaigns at one of the biggest online publications, Basha now expands her focus to strategic planning and program management for the HubSpot Media team.

Goals vs Objectives: The Simple Breakdown

Learn the differences between goals and objectives, how to set them, and how to measure your results...

Basha Coleman

Highly Recommended

Social Media Calendar Template: The 10 Best for Marketers [Free Templates]

Basha Coleman

How to Write a Creative Brief in 11 Simple Steps [Examples + Templates]

Basha Coleman

Blog SEO: How to Search Engine Optimize Your Blog Content

Basha Coleman

What's next in Marketing?

Basha Coleman recommends the State of Marketing Report, HubSpot's annual deep-dive into what marketers are doing now and where the industry is headed, and actionable insights into how to master emerging trends.

Download the report

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