As a sales professional, the rate at which you’re expected to guide prospects through the sales process and drive revenue for your company is likely increasing. Many companies create ambitious targets requiring growth, scalability, and hustle.
How do you achieve these goals? Through growth hacking.
The term growth hacking refers to strategies aimed at creating scalable growth through improved productivity and efficiency. Growth hacking is a popular term in the marketing world, however, sales teams can greatly benefit from implementing growth hacking strategies as well. In fact, doing so can help salespeople reach more prospects in less time and close more deals at a faster rate.
At its core, the act of growth hacking requires a desire for continuous improvement. With this mindset and the right tools, salespeople can become more efficient and effective with little to no additional effort. If you’re looking for growth hacking tools to help your sales team, check out these options.
HubSpot CRM is an all-in-one tool that helps you organize, track, and nurture your leads and customers. It automates tasks for your sales team in one interface, eliminating the need for messy spreadsheets and manual data entry. It’s the perfect place to have an up-to-the-minute view of your entire sales funnel.
There’s nothing worse than not having the right contact information you need for a prospect or partner. CircleBack keeps all of your contacts up to date and can detect job title, email address, or phone number changes. Never waste time looking for the right contact information again.
Sales Navigator offers advanced lead and company search capability within LinkedIn’s interface. It also has a lead recommendation feature, helping you quickly find targeted LinkedIn accounts, drastically cutting down search time looking for leads among thousands of profiles.
Want to get in touch with a specific contact but can’t find the right email address? Hunter has a solution for that. The Hunter email finder tool can help you find email addresses by entering their name and company domain. Their free plan allows you to perform 50 searches per month, and paid plans include additional features like CSV exports and email campaigns.
Growlabs offers a suite of tools to help your team expedite your sales strategies and quickly generate new leads by combining B2B data with targeted automation. Notable time-saving features include targeted emails sent on behalf of your sales reps, inbox filtering, and automated multichannel campaigns.
Best for: Verifying your email list and keeping it current
Your email list is only valuable if it’s accurate. Neverbounce verifies the email addresses on your email list and periodically cleans your list to get rid of invalid email addresses. This helps you reach the right people at the right time and avoid having your emails sent to the spam folder, which can jeopardize email deliverability.
Detective aims to save hours of call time, research, and prep for sales reps. This tool automates the research process. Detective sends your reps relevant sources of information to prepare them with buyer intel for calls and pitches without having to sift through countless pages of information online.
Best for: Creating videos, product demos, documenting workflows
Loom is a communication tool that allows you to create instantly shareable videos at the click of a button. It’s a great tool for creating quick product demos that don’t require heavy editing or processing. You can capture your screen, record using your computer’s camera, and narrate videos at the same time using one piece of software from your web browser — no installation required.
Zapier connects the tools you use every day, allowing you to create automation (known as “zaps”) across various systems. This software works across various popular platforms including Gmail, Dropbox, Trello, and HubSpot CRM.
Best for: Engaging with prospects who visit your website
Intercom offers a suite of solutions aimed at growing sales through real-time conversions on your website. Time-saving features include automated outbound messages to targeted leads, team inbox, and automated reporting.
Tray offers advanced automation capabilities allowing each person on your team to integrate their daily tools (including Slack, Dropbox, Google Suite, Asana, and more) in one place. This creates more time for innovation and growth. With Tray, your team can streamline complex workflows and sync nearly any combination of platforms.
Scheduling meetings with prospects can be a frustrating task with a lot of back and forth. Cut down on emails and quickly schedule meetings using HubSpot’s free meetings tool. This free tool easily integrates with Google Calendar, Office 365 Calendar, and HubSpot CRM.
High-quality proposals are important for closing the sale but can be time-consuming to create. Proposify streamlines the document creation process and helps your team quickly create quotes, contracts, and other important documents.
GetAccept’s sales enablement tool is designed to help teams increase sales effectiveness. Key growth hacking features include document management, easy presentation building tools, and electronic signature collection.
Toky can help you manage your sales team’s phone system from the cloud. This online platform allows you to integrate calling and messaging capability with your CRM. And connect with prospects from all over the world by creating virtual phone numbers in the US and internationally.
By integrating your CRM software and Slack using Attentive, you can access your CRM data anywhere. Easily schedule tasks, create offers, and share CRM data with the rest of your team directly within Slack. Attentive also analyzes your CRM data to provide customized recommendations, helping you improve performance.
Video is a powerful way to communicate with prospects. With Bonjoro, your sales team can create, send, and track videos directly from mobile devices. The app also allows custom video URLs and visual branding and can connect to your CRM and email systems for easy distribution. As a bonus, their team features help you assign tasks and track performance as a group.
Modus is an interactive tool that helps you create, manage, and track sales content in one platform that connects seamlessly to your CRM. Get instant notifications when a lead is engaging with your content so you reach out to them when their interest is highest.
MixRank helps sales teams find new sales opportunities through robust data sets and advanced filtering to help you connect with the right people. MixRank analyzes wide sets of data to help identify potential buyers, helping sales teams qualify and target prospects at the right time.
Zoom is a helpful tool for quickly and easily scheduling virtual meetings. Whether you’re scheduling a one-on-one meeting with a prospect or hosting a 100-person presentation, this tool has you covered. Zoom also integrates seamlessly with Google calendar, allowing you to add virtual meetings to your calendar with the click of a button.
Manually sending cold emails can be extremely inefficient. Outreach Plus helps sales teams send personalized cold emails that are designed to get replies. This tool integrates with your current email platform to accelerate your sales pipeline by personalizing, automating, and processing responses from cold emails.
Amplitude is a robust program that helps teams better understand customer behavior. By analyzing how customers currently use a company’s product or service, Amplitude provides data-driven insights on where conversions drop off. This feedback helps sales teams reconfigure offers for better conversion results.
Best for: Creating and sending important documents with a CRM
Panda Doc empowers sales teams to accelerate the sales process. Using this tool, sales teams can generate, negotiate, and sign proposals and contracts in one simple interface. Panda Doc also integrates seamlessly with your CRM software, helping you pull CRM data into documents automatically.
HelloSign provides an effective e-signature platform designed for businesses. With HelloSign, you can track when a contact receives, opens, and signs your documents, eliminating the back-and-forth to get important documents signed.
Best for: Building synergy between sales, support, and development teams
Jira is a collaborative cross-functional tool designed for software companies. With Jira, sales teams have visibility into the full launch process of their company’s products, giving them up-to-date information that can be used to close more deals.
For example, with Jira, sales teams have visibility into new product launches and feature rollouts, making it easier to provide prospects with accurate timelines for when important features will be implemented.
Best for: All-in-one phone software for sales teams
Kixie provides voice and SMS software focused on efficiency for sales teams. Kixie connects directly to your CRM software for easy scheduling of follow-up activities which turns call outcomes into automated workflows.
Best for: Time management Hour Stack is a visual time tracking, task management, and reporting software.
You can map out your individual tasks and schedule and record the amount of time spent performing tasks. This tool also integrates with project management tools, allowing the whole team to have visibility into important deliverables.
There are a variety of growth hacking tools available to help your team save time, automate processes, and close more deals. Ultimately, your ability to grow and scale your sales team’s success relies on having a strong CRM as a foundation. Try HubSpot CRM today.
Originally published Sep 10, 2019 6:46:00 PM, updated September 10 2019