As a sales professional, the rate at which you’re expected to guide prospects through the sales process and drive revenue for your company is likely increasing. Many companies create ambitious targets requiring growth, scalability, and hustle.

How do you achieve these goals? Through growth hacking.

The term growth hacking refers to strategies aimed at creating scalable growth through improved productivity and efficiency. Growth hacking is a popular term in the marketing world, however, sales teams can greatly benefit from implementing growth hacking strategies as well. In fact, doing so can help salespeople reach more prospects in less time and close more deals at a faster rate.

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At its core, the act of growth hacking requires a desire for continuous improvement. With this mindset and the right tools, salespeople can become more efficient and effective with little to no additional effort. If you’re looking for growth hacking tools to help your sales team, check out these options.

1. HubSpot CRM

HubSpot is an all-in-one CRM platform that helps you organize, track, and nurture your leads and customers. The sales CRM automates tasks for your sales team in one interface, eliminating the need for messy spreadsheets and manual data entry. It’s the perfect place to have a real-time view of your entire sales funnel and manage relationships with prospects and customers.

HubSpot is an all-in-one platform because it brings powerful sales, marketing, service, and ops tools together so your entire business can reference one source of truth when it comes to everything related to your customers.

Get HubSpot's all-in-one CRM platform, with powerful sales, marketing, and service tools as well as a variety of integrations, which will scale with your business as you grow.

2. HubSpot's Free Appointment & Meeting Scheduler

  • Price: Free.
  • Best at: Scheduling meetings without the back-and-forth.

Scheduling meetings with prospects can be a frustrating task with a lot of back and forth. Cut down on emails and quickly schedule meetings using HubSpot’s free meetings tool. This free tool easily integrates with Google Calendar, Office 365 Calendar, and HubSpot CRM. Prospects can book time with you via a link to cut back on all back-and-forth

3. CircleBack

There’s nothing worse than not having the right contact information you need for a prospect or partner. CircleBack keeps all of your contacts up to date and can detect job title, email address, or phone number changes. Never waste time looking for the right contact information again.

4. LinkedIn Sales Navigator

Sales Navigator offers advanced lead and company search capability within LinkedIn’s interface. It also has a lead recommendation feature, helping you quickly find targeted LinkedIn accounts, drastically cutting down search time looking for leads among thousands of profiles.

5. Hunter

Want to get in touch with a specific contact but can’t find the right email address? Hunter has a solution for that. The Hunter email finder tool can help you find email addresses by entering the associated person's name and company domain. Hunter's free plan allows you to perform 50 searches per month, and paid plans include additional features like CSV exports and email campaigns.

6. RollWorks

RollWorks is a machine-learning-powered platform for account-based marketing. It helps you identify targets accounts and engage them via the most effective channel for them — then, the tool measures the resulting revenue impact. RollWorks offers target account discovery, target account prioritization, account-based digital ads, and sales automation.

7. Neverbounce

Your email list is only valuable if it’s accurate. Neverbounce verifies the email addresses on your email list and periodically cleans your list to get rid of invalid email addresses. This helps you reach the right people at the right time and avoid having your emails sent to the spam folder, which can jeopardize email deliverability.

8. Detective

Detective aims to save hours of call time, research, and prep for sales reps — this tool automates the research process. Detective sends your reps relevant sources of information to prepare them with buyer intel for calls and pitches without having to sift through countless pages of information online.

9. Loom

Loom is a communication tool that allows you to create instantly shareable videos at the click of a button. It’s a great tool for creating quick product demos that don’t require heavy editing or processing. You can capture your screen, record using your computer’s camera, and narrate videos at the same time using one piece of software from your web browser — no installation required.

10. Intercom

Intercom offers a suite of solutions aimed at growing sales through real-time conversions on your website. Time-saving features include automated outbound messages to targeted leads, a team inbox, and automated reporting.

11. Tray

Tray offers advanced automation capabilities allowing each person on your team to integrate their daily tools (including Slack, Dropbox, Google Suite, Asana, and more) in one place. This creates more time for innovation and growth. With Tray, your team can streamline complex workflows and sync nearly any combination of platforms.

12. Proposify

High-quality proposals are important for closing the sale but can be time-consuming to create. Proposify streamlines the document creation process and helps your team quickly create quotes, contracts, and other important documents.

13. GetAccept

GetAccept’s sales enablement tool is designed to help teams increase sales effectiveness. Key growth hacking features include document management, easy presentation building tools, and electronic signature collection.

14. Salesmsg

Cut down on the inbox clutter with texting. Salesmsg offers easy-to-use, two-way business texting so your sales team can easily send, receive, and manage SMS conversations within a single, online tool.

15. Toky

Toky can help you manage your sales team’s phone system from the cloud. This online platform allows you to integrate calling and messaging capability with your CRM. Connect with prospects from all over the world by creating virtual phone numbers in the US and internationally.

16. Slack

Slack is a channel-based messaging platform that offers an easy and secure way for organizations to communicate and collaborate. Connect any of your software and tools and work in organized conversations with team members of your choice. Use the searchable history to locate any conversations or documents previously shared in Slack. You can also place video calls from within the system to chat with team members quickly.

17. Bonjoro

Video is a powerful way to communicate with prospects. With Bonjoro, your sales team can create, send, and track videos directly from mobile devices. The app also allows custom video URLs and visual branding and can connect to your CRM and email systems for easy distribution. As a bonus, their team features help you assign tasks and track performance as a group.

18. Modus

Modus is an interactive tool that helps you create, manage, and track sales content in one platform that connects seamlessly to your CRM. Get instant notifications when a lead is engaging with your content so you can reach out to them when their interest is highest.

19. Conversica

Conversica leverages virtual AI sales assistants to engage with prospects in an authentic way. This saves your sales team time identifying new leads so they can focus on selling and closing the deal.

20. MixRank

MixRank helps sales teams find new sales opportunities through robust data sets and advanced filtering to help you connect with the right people. MixRank analyzes wide sets of data to help identify potential buyers, helping sales teams qualify and target prospects at the right time.

21. Zoom

Zoom is a helpful tool for quickly and easily scheduling virtual meetings. Whether you’re scheduling a one-on-one meeting with a prospect or hosting a 100-person presentation, this tool has you covered. Zoom also integrates seamlessly with apps like Google Calendar, allowing you to add virtual meetings to your calendar with the click of a button.

22. Outreach Plus

Manually sending cold emails can be extremely inefficient. Outreach Plus helps sales teams send personalized cold emails that are designed to get replies. This tool integrates with your current email platform to accelerate your sales pipeline by personalizing, automating, and processing responses from cold emails.

23. Amplitude

Amplitude is a robust program that helps teams better understand customer behavior. By analyzing how customers currently use a company’s product or service, Amplitude provides data-driven insights on where conversions drop off. This feedback helps sales teams reconfigure offers for better conversion results.

24. PandaDoc

PandaDoc empowers sales teams to accelerate the sales process. Using this tool, sales teams can generate, negotiate, and sign proposals and contracts in one simple interface. PandaDoc also integrates seamlessly with your CRM software, helping you pull CRM data into documents automatically.

25. HelloSign

HelloSign provides an effective e-signature platform designed for businesses. With HelloSign, you can track when a contact receives, opens, and signs your documents, eliminating the back-and-forth.

26. Jira

Price: Free with paid upgrades available.

Best at: Building synergy between sales, support, and development teams.

Jira is a collaborative cross-functional tool designed for software companies. With Jira, sales teams have visibility into the full launch process of their company’s products, giving them up-to-date information that can be used to close more deals.

For example, with Jira, sales teams have visibility into new product launches and feature rollouts making it easier to provide prospects with accurate timelines for when important features will be implemented.

27. Map My Customers

With Map My Customers, your team can visually segment their customers on interactive maps. This tool helps teams drive more sales by assigning sales territories using powerful queries.

28. Kixie

Kixie provides voice and SMS software focused on efficiency for sales teams. Kixie connects directly to your CRM for easy scheduling of follow-up activities which turns call outcomes into automated workflows.

29. HourStack

With HourStack, you can map out your individual tasks and schedule and record the amount of time spent performing tasks. This tool also integrates with project management tools, allowing the whole team to have visibility into important deliverables.

30. Expandi.io

Expandi.io is a LinkedIn automation and prospecting tool geared at safely and effectively connecting you with your leads on the platform. According to the company, Expandi.io currently helps clients schedule an average of 50 sales meetings per month — the tool uses personalization, targeted content, and automation to accomplish this.

31. Landbot.io

Landbot.io is a no-code chatbot builder. The automated conversations that result from using Landbot.io on your site allow you to convert more leads, collect target audience and customer data, and personalize the customer experience. There's a single, drag-and-drop interface where you can conduct and manage all conversations. You can also integrate Landbot.io with your other sales tools to allow for a seamless workflow when working with your customers.

32. Hotjar

Hotjar is a website heatmap and behavioral analytics software. The tool's heatmaps help you visualize user behavior on your site. Meanwhile, recordings show you what your website visitors are looking at and doing on your website, and surveys provide context around the actions of those website visitors.

33. Airtable

Airtable builds collaborative apps for your teams — it allows you to customize your business's workflows so your team has a single source of truth when it comes to your data. Your data is shared in customizable spreadsheets that serve as relational databases. You can sign up and create your own database in just minutes with the easy-to-use interface.

34. Optimizely

Optimizely is a digital experience platform that helps with experimentation and personalization. The tool provides recommendations for experiments so you can get the information you need in order to offer a responsive customer experience. Test and weigh out different options for your digital experiments so you can provide effective and unique customers experiences on a large scale.

35. Drift

  • Price: Contact Drift.
  • Best at: Revenue acceleration and conversational marketing.

Drift is a revenue acceleration and conversational marketing and sales platform. It helps you bring real-time and personalized experiences to your visitors and customers across every platform. The software has a number of integrations that allow you to engage customers based on relevant context such as where they came from or how they've interacted with your business in the past.

36. Canva

Canva is a graphic design platform that's easy-to-use and requires no design knowledge. You can create business cards, social media content, infographics, templates, invitations, lesson plans, Zoom backgrounds, and more. There are pre-built templates and a drag-and-drop builder so you can create beautiful and professional graphics in seconds.

37. Zapier

Zapier connects the web apps and tools you use every day, allowing you to create automation workflows (known as "zaps") that save you time across a number of systems — in fact, the tool connects to over 3,000 apps. This software works across various popular platforms including Gmail, Dropbox, Trello, and HubSpot CRM.

Use Growth Hacking Tools on Your Sales Team

best growth hacking tools for your sales team

There are a variety of growth hacking tools available to help your team save time, automate processes, and close more deals. Ultimately, your ability to grow and scale your sales team’s success relies on having a strong CRM as a foundation.

Editor's note: This post was originally published in September 2019 and has been updated for comprehensiveness.

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Originally published Apr 5, 2021 2:15:00 PM, updated April 05 2021

Topics:

Sales Automation