Every salesperson I know has a different sales personality.
One builds rapport by sharing relevant factoids, such as, “Your college town has more parrots per capita than any other region in the U.S.!” Another is extremely cut-and-dry and business-like. Yet another loves to crack slightly weird jokes to break the ice with prospects and make himself more memorable.
Whatever your sales personality is, it’s important to be A) authentic and B) consistent. That means you’re acting in a way that feels natural and uncontrived -- which will naturally make it easier to keep up.
And if you can identify the traits that define your selling persona, even better. This infographic from GetCRM shows you which fictional salesperson is similar to you. Although it might not have the most scientific answers in the world, it’ll actually be a major help in figuring out just what makes you unique in sales.