Basha Coleman is an Indiana-based marketer with seven years of experience across B2B tech, B2C fintech, and nonprofit industries. She earned a Master's degree in Integrated Marketing Communications from Purdue University and a Bachelor's degree in advertising from The University of Tennessee. Recognized for her expertise in content SEO strategy and writing at one of the biggest online publications, Basha now expands her focus to include content distribution and audience development strategy at HubSpot by finding non-organic channels of delivery for new and existing media assets.