HubSpot Content Hub pricing guide — smarter content, built to scale

This guide includes pricing, detailed plan breakdowns, and side-by-side feature comparisons to help you select the best tier for your business.

HubSpot Content Hub Pricing Overview

Note: This chart reflects plans billed annually. Additional seats may incur custom pricing.

Free Tools

Price: $0 per month for up to 2 seats

The Free plan gives users an entry-level experience of HubSpot‘s CMS and CRM capabilities. It’s ideal for testing how HubSpot’s tools work before committing to a paid plan. You’ll get a drag-and-drop website editor, simple form tools, and CRM contact tracking, but most public-facing content includes HubSpot branding. There's no access to AI, analytics, or structured content features.

Key Features

• Basic CMS with drag-and-drop editor
• Single blog or site hosting with limited design controls
• CRM contact storage and management
• Simple forms, live chat, and task tracking
• HubSpot branding on all assets

Limitations

• No custom domains or advanced styling
• No SEO recommendations or AI writing tools
• No workflows or analytics dashboards

Best for: Beginners building their first blog or landing page with no budget

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Content Hub Starter

Price: $9/month per seat (normally $15/seat/month) billed annually

Starter unlocks CMS essentials while maintaining affordability. Users can host a professional website or blog with a custom domain, build pages using pre-designed templates, and use basic SEO and AI content support. It also removes HubSpot branding from customer-facing assets, allowing teams to centralize content within the HubSpot ecosystem.

Key Features

• CMS tools with templates and customization
• Basic SEO recommendations
• Limited access to AI blog assistance
• Email marketing and form embeds
• Custom domain support
• Up to 30 landing pages & 30 Website pages

Limitations

• No custom workflows or advanced analytics
• Limited personalization

Best for: Freelancers and startups needing branded publishing tools and lightweight SEO

Starter Customer Platform

Price: $9/month per seat (billed annually)

This CRM-focused plan is ideal for customer service, sales, or internal teams that want to track contacts, engage leads, and manage communications. It excludes blog and website tools but gives users access to segmentation, shared inboxes, and contact activity tracking.

Key Features

• Contact and lead database
• List segmentation and filters
• Shared inbox and live chat
• Task queues and engagement tracking

Limitations

• No website or SEO tools
• No blog editor or CMS
• Not intended for marketing content teams

Best for: CRM-first teams that don’t require content creation tools

Content Hub Professional

Price: $450/month (3 seats included), billed annually

Professional is where HubSpot’s content system becomes a full-featured marketing engine. You’ll get AI-powered content assistants to speed up blog creation, structured SEO guidance, dynamic content rules, and reporting dashboards to track performance. Teams can build complex, multi-page websites and automate key content operations.

Key Features

• AI blog writing and remixing tools
• SEO optimization and assistant
• Smart content personalization
• 300 custom workflows
• Multi-language support
• HubDB for structured content

Limitations

• You're experimenting with HubSpot CMS
• You need a personal site or basic publishing tool
• No content partitioning by team or brand
• Lacks advanced governance controls

Best for: Mid-sized content teams scaling production, performance, and automation

Content Hub Enterprise

Price: $1,500/month (5 seats included)

Enterprise includes everything in Professional, plus sandbox environments for testing changes before pushing live, partitioning for brand or team control, and advanced role-based permissions. With custom objects and analytics exports, teams can confidently run high-scale, compliant content operations.

Key Features

• Sandbox environments
• Content partitioning
• Multi-domain management
• Team permissions and advanced roles
• Enhanced analytics and custom objects

Limitations

• Higher complexity
• Requires admin setup and annual commitment

Best for: Large organizations and agencies managing multi-brand, multi-team publishing with strict compliance or governance needs

Content Hub Business Impact

HubSpot's 2024 ROI report found:

• Fastest-Growing Hub in 2024: Content Hub, launched in early 2024, was the fastest-growing hub of the year. Its attach rate to Marketing Hub increased from 13% at the start of the year to 54% in December, driven by the success of Content Remix, HubSpot's most popular AI feature.
• High Feature Adoption: 94% of Marketing Hub and Content Hub Professional and Enterprise customers demonstrate high feature usage, indicating strong adoption and engagement with the platform's capabilities.
• Rapid Implementation: The average time to fully operationalize a HubSpot product, including Content Hub, is just 6 weeks, highlighting the platform's efficiency in delivering value promptly.

Feature Comparison by Plan

Choosing the Right Content Hub Plan

Choose Free Tools if:

• You're experimenting with HubSpot CMS
• You need a personal site or basic publishing tool
• You’re okay with HubSpot branding and no automation

Choose Content Hub Starter if:

• You’re launching a simple site or blog
• You want branding control and light SEO
• You need AI assistance for writing, but not for strategy

Choose Starter Customer Platform if:

• You’re focused on CRM workflows, not publishing
• You need chat, email, and contact management tools
• You're managing customer data, not content

Choose Content Hub Professional if:

• You want structured content, workflows, and performance tracking
• You’re running content campaigns across multiple assets
• You need SEO tools, AI, and automation to scale content

Choose Content Hub Enterprise if:

• You manage content for multiple teams, regions, or brands
• You need sandbox testing, partitioning, and permissions
• You require a CMS that meets strict governance and scaling needs

Integration and Additional Costs

Hubspot’s Content Hub integrates with over 1,500 applications, including Srtipe, Google Workspace, Amplitude, and Webflow – ensuring a seamless fit into your existing tech stack. Some third-party tools may have separate, additional costs. Add-ons may also incur additional charges.

Getting Started

HubSpot offers:

• 24/7 support on paid plans
• Free 14-day trial to test tool and features
• Free training through HubSpot Academy
• Guided onboarding with HubSpot specialists

For personalized quotes or bulk pricing, contact HubSpot Sales at (888) 482‑7768 or visit the Content Hub pricing page.

One Platform, Multiple Publishing Paths

Whether you’re building your first blog, launching a marketing site, or managing 20 regional content hubs, HubSpot Content Hub provides the tools to match your ambition.

With plans starting at $0/month and scaling to $1,500/month, you can align your content tech stack to your team’s size, strategy, and goals. Built-in AI, CRM integration, SEO tools, and automation make HubSpot a standout solution for high-growth content teams.

Free Marketing Plan Template

Outline your company's marketing strategy in one simple, coherent plan.

• Pre-Sectioned Template
• Completely Customizable
• Example Prompts
• Professionally Designed

Download for free Learn more Download for free

Download Free

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You're all set!

Click this link to access this resource at any time.

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