The 21 Best Color Combinations to Try on Your Website [Bookmarkable Guide]

When planning out the look of your new business website, you have to decide on the colors you want to use. To make a positive impact on visitors and influence more sales, your color palette should reinforce your brand, make your site easy to read and navigate, and — above all — look good.

Luckily, you don’t need to reinvent the color wheel to build a great website. In this post, we’ve curated a list of the 21 best color combinations used in web design that you can try out yourself. This way, you can skip the coworker debates about whether both green and orange belong on your homepage, and get one step closer to launch.

Of course, a group of mysterious color names isn’t much help without seeing them in action. (What is “Pharlap,” anyway?)

So, for each scheme, I’ve provided a visual example. All examples are pulled from websites acclaimed for their visual appeal. Feel free to use these sites as inspiration for your color palette, layout, and overall aesthetic.

1. Coral Red and Viking

Hex codes: #F93943, #7EB2DD

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2. East Bay, Moon Raker, and Ghost

Hex codes: #424874, #DCD6F7, #CACFD6

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3. Viking and Karry

Hex codes: #7EB2DD, #FFE8D4

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4. Tan Hide, Vermilion, and Acapulco

Hex codes: #F98866, #FF420E, #80BD9E

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5. Nepal, Ship Gray, and Botticelli

Hex codes: #90AFC5, #3E363F, #C4DFE6,

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6. Persian Green, Vista Blue, Mauvelous, and Sunflower

Hex codes: #00A6A6, #98DBC6, #F18D9E, #E6D72A

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7. Marigold Yellow, Ice Cold, and Vista Blue

Hex codes: #F6E278, #BCF4F5, #98DBC6

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8. Spice, Tuscany, Jaffa, Calico, and Yellow Metal

Hex codes: #6E352C, #CF5230, #F59A44, #E3C598, #6E612F

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9. Alto, Mandys Pink, Chestnut Rose, and Stiletto

Hex codes: #D9D9D9, #F5B3B4, #D15656, #94353

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10. Swiss Coffee, Schooner, Pharlap, and Mine Shaft

Hex codes: #E1DCD9, #8F8681, #A67F78, #3E3C3C

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11. Tulip Tree and Punga

Hex codes: #F2AB39, #563C16

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12. Swans Down, Monte Carlo, and Observatory

Hex codes: #D1EDE1, #7BC5AE, #028C6A

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13. Your Pink, Bittersweet, and Alizarin Crimson

Hex codes: #FFC2C3, #FE7773, #EA3238

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14. Pampas, Your Pink, and Melanie

Hex codes: #,F1EBE9, #FFC2C3, #E6CBDD

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15. Mountain Meadow and Magnolia

Hex codes: #1B998B, #F8F1FF

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16. Terracotta, Gun Powder, Moon Raker, Acapulco, and Manhattan

Hex codes: #E07A5F, #3D405B, #DECDF5, #81B29A, #F2CC8F

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17. Bittersweet, Cosmos, Nile Blue, and Seagull

Hex codes: #FE7773, #FFD8D8, #194049, #87CEEB

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18. Malibu, Aero Blue, Picton Blue, and Boston Blue

Hex codes: #4DD7FF, #AEFFF1, #32C3EE, #3B8FA1

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19. Navajo White and Vivid Tangerine

Hex codes: #FFE0AC, #FF8C8C

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20. Dove Gray and Aero Blue

Hex codes: #666666, #B5FFE9

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21. Milano Red and Black Pearl

Hex codes: #BA1200, #031927

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Adding a Splash of Color

At first, it might seem like finding the right color combination should be easy and intuitive. After all, we see effective uses of color all around us, from brand design, to art and entertainment, to fashionable outfits. The truth is, all of these real-world designs have been carefully planned, tested, and at least partially inspired by designs that came before.

Creating the perfect color design for your website is a challenge. But, by sticking to one of the schemes I’ve provided, your site will serve as another fine example of quality web design in action.