COMMENTS
I would love to know more about subject area in regard to gender on twitter. The usage stats are great, and was interested to see how much heaver the amount of tweets coming from Women are, but does it all group in to certain categories or is it just spread all over the place?
I'd like to hear more about how you have guessed the gender of the author. Do women use certain phrases? or idioms? How do you know you are right with your guesses? :) It is not surprising to me at all that women tweet more, follow more, and have more followers given that women tend to be more relationship oriented than men.
My thought on point #5 pertaining to the verified accounts is that Twitter seems to do this frequently for professional athletes, even if they are not overly well-known or have a large following. Does that seem like valid reasoning for that statistic?
The stats were interesting and I liked the way you presented the material in two formats--one for the verbal/linguistic learners and one for the visual/spacial learners (Howard Gardner Multiple intelligences).
I thought the fact that you could "tweet' the individual facts, not just the whole article was another new twist. Only issue with that was that once you tweeted and were directed to your Twitter home page, then you were off the Hubspot site. In order to finish reading the article or tweet a second fact, I had to go back into the original article (hope that made sense)
I'm not a techy person, but I do know that in TweetDeck and some of the sites I visit, when I click on the tweet button, it just automatically tweets it without me having to go to my home page.... (hope that makes sense too)
Bottom line, interesting facts and format.
This is interesting. It will be great if this can be further segmented in identifying their demographics, and psychographics/ behavior patterns. Perhaps, more studies can suggest on when is the optimum time to reach out to your segmented prospects so that they are most receptive to your story!!
No surprise there... Woman are more social therefore, have more followers and can converse more than men....This is the way woman behave in the real world, why not in the online "social" world too?!!
Great data!
"1) Men have an average of 643 followers on Twitter whereas women have 1717.
2) Men follow an average of 287 users on Twitter - women 381"
Huge gap between those stats, must be a lot of lists/businesses doing the remainder of the following??
I find it interesting how so many Twitter stats that appear hear and elsewhere rarely include other key stats, e.g., how many Twitter accounts are closed every day or how many Twitter accounts are opened with one tweet and never visited again! Twitter can be a useful tool but no where as effective as many people would lead you to believe. In fact, recent studies show that Twitter "ROI" is falling like a rock largely because so many people are discovering how large a "time bandit" it can be! Tweet now...
It would be interesting to see "Who shares more?", perhaps by examining how much of their tweets are Retweets.
I wonder what the effect of "Twitter spam" might be on some of your findings. For example, several times a week I get followed (or a request to follow on another protected account) by a spam that is styled as a female name, often with a number, and an enticing photograph. It's probably true that there is not much of an equivalent volume of "male" tweet spam. Nor would these fakes be "verified" I assume.
Could this have an effect on the stats? That is, many of the female twitters aren't necessary real females at all?
I thought perhaps the women found on the list of the most influential would be the brightest, most clever, successful women. How disappointing to find Adrianne Curry at number 16. That completely negated the integrity of "the list" for me. She should head the list of twitiots.
This does not speak to gender-specific products.
I am not surprised at your findings. Women are very social on Twitter! But, it sounds like women still have to break though that 'glass ceiling' to gain more verified accounts - Twitter is a microcosm of the real world.
I am honored to be on your top 100 list - and yes, I am a real person, not a 'bot' and I do my own tweeting and love it!
I would be interested in seeing the median as well as the mean on these figures to eliminate celebre-skew. Also, as noted above, the proof is in the RT count...
As others have mentioned, I'm not at all surprised by your findings. Women love to talk...and men love to ignore us :-) Seriously though, I'd be interested to know if the "chattyness" of a Twitter account influences someone's decision to follow that person.
Btw, if anyone is interested in following the 100 Most Influential Women on Twitter, I created a list you can follow: http://twitter.com/ZulyGonz/top-women-on-twitter