Pocket is a social bookmarking site where users can save blogs, videos, or stories from any publication or webpage.
If a user reads your blog, they can click a Pocket button to save it to their list. This is a great way to generate continued traffic to your blogs.
For example, let's say that a visitor on your blog enjoys the content and wants to come back to it later. Maybe your blog is about YouTube SEO and they want to use it as a checklist every time they upload a video.
With Pocket, they can do that. Additionally, this helps them share your content with other people.
That's why you should consider adding a Pocket button to your blog.
As we know, social media is one of the top places you should be promoting your blog posts. Pinterest is a great place to start.
Kristen Baker, a marketing manager at HubSpot, says "With over 250 million people on Pinterest, why wouldn't marketers want to be on the platform? Not to mention 90% of users say they look to content on the network to make purchase decisions."
You can promote your blogs on Pinterest, build a community, and drive traffic to your site. Since users can click-through to live links, it's a great place to post your blogs.
You can use hashtags and keywords to make your posts discoverable. Then, you can engage with other accounts online to build your following.
For example, you can repurpose written blog posts into videos to post on YouTube. Repurposing your content on several platforms helps you drive traffic to your site and improves brand awareness.
Braden Becker, a senior SEO strategist at HubSpot, says, "Every day, five billion YouTube videos are watched around the world. And they're not just being watched -- they're being devoured. The average YouTube session by any one viewer is roughly 40 minutes, up 50% from the previous year, according to Omnicore."
That's why YouTube is a great place to promote your blog content.