Sapphire Reels

Sapphire Reels

Sapphire Reels is a seasoned senior marketing leader with a passion for delivering data- and empathy-driven messages to the right audience. She is currently the director of product marketing, enterprise strategy, and planning at Atlassian. With extensive experience in market intelligence, positioning, storytelling, and go-to-market strategy, she has worked with leading companies such as Pluralsight, Patientco, and HubSpot. Specializing in B2B and B2C SaaS products during growth and scale stages, Sapphire is dedicated to driving brand awareness, product adoption, and revenue. As a people manager, she fosters healthy, trusting environments in hybrid and remote teams, embracing ambiguity and leading authentically to empower her team and drive success.

What's next in Marketing?

Sapphire Reels recommends the State of Marketing Report, HubSpot's annual deep-dive into what marketers are doing now and where the industry is headed, and actionable insights into how to master emerging trends.