This means more infographics, more social media images, more video content, and more visually appealing advertisements. What constitutes as visually appealing advertisement?In short: A lot of things. It needs to be simple, on-brand, targeted, actionable, understandable ... the list goes on.
To help you and your team better understand the underlying mechanisms that go into the creation of a compelling visual ad, check out the infographic below from Bannersnack. They've provided everything you need to know about visual ad creation in one infographic -- and they've alphabetized it.
Originally published May 6, 2016 6:00:00 AM, updated July 28 2017