The Blog Your Blog Could Look Like: Data on the Impact of Evergreen Content

    by Connor Sullivan

    Date

    July 29, 2014 at 2:00 PM

    evergreen_contentThere is a lot of talk out there about how writing more blog posts will get you to the blogging promise land where your blog generates a ton of new visitors and leads every week. You've seen the data -- you know that if you publish more, you'll start to see more and more results. 

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    How to Get More People to Share Your Blog Posts [Infographic]

    by Sam Kusinitz

    Date

    July 28, 2014 at 2:00 PM

    viral_(blog)-2I'm sure you've heard that if you want people to share your blog posts, all you have to do is create exceptional blog posts. It’s that simple, right?

    Truthfully, it's not that easy. Without optimizing posts for sharing and actually coordinating some promotion of your own, it's very possible that they could fall flat. 

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    How to Make Your How-To Content More Helpful

    by Diana Urban

    Date

    July 15, 2014 at 6:00 AM

    halp-sealWhether you're writing a how-to post for your blog, documentation for your software, or instructions on how to use your product, it's important to make your content easy to read. Otherwise, you'll lose your readers' attention and they'll never even get to the end of your post.

    These tactics will help you create more helpful how-to posts that your readers will love (and hopefully even finish reading):

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    74 Compelling Fill-in-the-Blank Blog Post Titles [Infographic]

    by Sam Kusinitz

    Date

    July 14, 2014 at 2:00 PM

    newspaper_publisher_(sub)-2Imagine how many more views and how much more engagement your blog posts would get if you spent as much time crafting your blog post titles as you do your email subject lines.

    Whether your posts are being discovered in social media, search engines, or inside of people's inboxes, the titles are the first things

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    How My Blog Homepage Redesign Increased Email Signups by 300%

    by Noah Kagan

    Date

    July 9, 2014 at 8:00 AM

    envelopes-mail-2At the beginning of 2014, I set a goal to reach 50,000 email subscribers for OkDork.com, my personal blog about marketing.

    When the year began, there were about 12,250 subscribers and 35 new subscribers were joining each day. Like any good marketer will do, I sat down and did the math.

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