Eli Singer is the founder and CEO of Entrinsic , a digital culture agency based in Toronto. An early social practitioner, Eli was featured in Marketing Magazine's "Ones to Watch" 2006, and he has been a regular speaker on the circuit ever since, acting as a translator between digital natives and marketing executives that are still catching up to digital culture.
Before launching Entrinsic, Eli worked at Segal Communications, the exclusive Canadian representatives for Facebook, with the specific mandate of developing sustainable brand communities for TD Bank and Playstation inside the social network. Prior to that, Eli was at Cundari, where in 2006 he pioneered Social POV — one of Canada's first social media practice areas in a fully integrated advertising agency.
Eli has been honored as one of the iMedia25 Class of 2011 Internet Marketing Leaders and Innovators and is the Webby Award’s Canadian Ambassador. Eli also created Casecamp in 2006, Canada's social media unconference. Eli holds an honors degree from The Richard Ivey School of Business. Follow him on LinkedIn.
