Born in New Orleans, Julia Carcamo began her career in the newly burgeoning Gulf South gaming market and eventually moved to Las Vegas, rising to serve as Director of Brand Marketing at Harrah’s Entertainment. There, she helped to develop the brand architecture for the three core Harrah’s brands, as well as the refinement of the industry’s paragon loyalty program.
Today, Carcamo serves as Vice President of Brand Marketing for Isle of Capri Casinos, Inc. Her team is responsible for the strategic planning behind the reintroduction of the iconic Lady Luck brand, as well as the repositioning and creation of other Isle brands. Follow Carcamo on Twitter @jccarcamo.
