There’s been a lot of talk recently about the responsibility of journalists to tell the truth.
However, there seems to be one part of the news-making equation that has so far been given a free pass, and that’s the information provided to newsrooms by PR.
Due to cutbacks in journalism, and the demands of the new media environment we live in, short staffed newsrooms are tasked to produce high quantities of content every day. Some are even faced with unprecedented output quotas to compensate for the newly diminished workforce.
Something has to give in this scenario, which means an increasing percentage of journalistic output is reliant ... Read More