Whenever a new app or technology is released, marketers are among the first to experiment with it -- and to start creating new content with it.
That's because marketers are constantly competing for their audience's attention -- and often by the most innovating and engaging means possible.
And right now, that means creating video content.
There's no getting around it -- marketers must create video content if they want to broaden their reach and connect with audiences across platforms -- such as on blogs, YouTube, social media, and search engines.
Video content isn't up-and-coming ... Read More