Sophia is the Director of Product & Channel Marketing at Owl Labs, helping people find solutions through organic search. Before that, she served as Editor and Team Lead for the Service Blog at HubSpot. Her topics of expertise include product positioning and messaging, market research and analysis, go-to-market product planning and execution, sales enablement, and full-funnel content creation. She also writes about team development and people management at high-growth tech companies. When Sophia isn't working, you can find her doing yoga outside, drinking iced coffee, or playing with animals.