GIFs are fun, digestible, and, most importantly, relatable -- that’s why everybody loves them and shares them on social media so much.
And since Instagram is the top social media platform for visual content, your followers expect your brand to post more compelling content than the photos of your company’s complimentary lunch each week.
Your audience want to feel something when they scroll through Instagram, and GIFs can forge that emotional connection with them.
Below, we’ll show you how to post a GIF on Instagram -- with a series of GIFs -- and share some of the social network’s best GIF apps.
ImgPlay lets you turn your own videos, live photos, photos, and burst photos into GIFs or videos. You can also add captions and filters to your GIF, edit its frame sector and order, and control its frame speed and direction.
Apple featured Gifnote on their “New Apps We Love List” last year. And it was included for good reason. The app has a licensed music library full of modern and classic hits that you can add to their collection of GIFs or your own created GIF. But if you don’t feel like making your own GIF-music combination, you can just select and send one of their trending Gifnotes to your friends.
Free on IOS
Originally published Aug 17, 2018 7:41:43 AM, updated February 15 2019