WooCommerce is a free, open-source e-commerce plugin built for WordPress websites. The plugin allows you to easily sell almost any type of product all while giving your visitors an intuitive and seamless on-brand buying experience.
You can create your customized buying experience by utilizing one of the dozens of WooCommerce themes. These themes have features that provide a wide variety of layouts, formats, images, fonts, styles, and more. They work like your regular WordPress themes — but they’re used specifically to customize your WooCommerce store.
Let’s dive into some of the WooCommerce theme options. These options will help you determine how you want to design your e-commerce experience to enhance your user experience, attract more visitors, and simplify browsing and shopping on your site.
15 of the Best WooCommerce Themes
Each WooCommerce theme is different. Below, you’ll learn about their distinctive features and a few key takeaways from each to help you determine the best option for your website, business, and customers.
Revolution Pro is a StudioPress theme that is compatible with WooCommerce. It’s ideal for displaying products on both your website’s homepage as well as specific product pages. The theme includes an easy-to-follow customer checkout system that’s also mobile-friendly. Revolution Pro gives you the opportunity to customize your theme’s content, colors, and headers. If you're just starting out, there’s also support for text-based logos so you can ensure your logo looks professional.
Pearl Business is a multi-purpose e-commerce business theme with options for all kinds of companies. The theme offers over 250 different templates tailored towards a variety of business needs. No matter your level of WooCommerce experience, the dozens of demo videos Pearl Business provides will help you learn how to customize your website.
Jupiter is a multi-purpose theme by Artbees ideal for business and e-commerce sites. The latest version of the theme, Jupiter X, allows you to completely customize your WooCommerce store. The theme makes customization easy using the Elementor Page Builder. With this feature, you can build and view your page in real-time. Jupiter offers 100+ elements and features to match your site’s design with your company’s branding and aesthetic.
ThemeX integrates with WooCommerce for a completely customizable online storefront. The theme includes four different “Stacks” for you to choose from — these have multiple designs for different business needs in terms of function and appearance. These Stacks make customization a quick process as a lot of the work is already done for you. ThemeX provides you with a list of demo sites that you can visit to ensure you choose the perfect Stack for your own website.
Four Stacks to choose from that are tailored to different needs
Enfold is a business and e-commerce theme that offers a quick two-minute installation. With one click, you can install one of their dozens of template demos based on your website and business needs and begin customizing your theme to your liking.
Enfold does not require you to have any previous coding knowledge, and they offer an admin area where you can easily build and style your pages from the backend of your site. Enfold’s WooCommerce integration makes managing your entire e-commerce store simple no matter what products you sell.
Dozens of demos and template options
Admin area to build pages from the backend of your site
BeTheme is a lightweight business and e-commerce theme, meaning it takes up less storage. This allows your website to be as quick and responsive as possible. With nearly 400 pre-built websites suited for a wide range of industries, you can spend less time designing your website and more time selling your products. BeTheme’s customizable headers and menus have minimalist designs to ensure great user experience and an intuitive shopping experience.
The7 is an e-commerce theme that lets you determine how much time and effort you want to spend customizing their templates. They give you the option to choose from over 1,000 themes to customize on your own or use one of their dozens of “Dummy Sites” that are pre-built and only require you to click “Install” prior to adding your company’s content. Additionally, if your business sells in different parts of the world, then you’re in luck — the theme is multi-lingual and is already translated into over ten different languages.
Salient is an e-commerce theme that allows you to display and sell your products in unique ways with their gallery display options. These displays can be used on product pages or on Fullscreen Rows, which are pages where you only want one photograph to take up your entire page with or without text. The theme also includes Ajax Cart, a WooCommerce-compatible checkout plugin popular because of its functionality and seamless user experience.
Nitro is a theme specifically made for WooCommerce with features versatile enough to work for all types of e-commerce businesses. The theme gives you options to include mega-menus for companies who sell many items in different categories, pop-up promotion and discount forms, live product search, and many other unique options to enhance user experience. All of Nitro’s templates include a simple design to ensure for simple browsing and buying processes.
Specifically made for WooCommerce
Mega menus, promo pop-up forms, and live product search features
Massive Dynamic is an e-commerce theme with an easy-to-use page builder. This feature allows you to drag and drop different features so you can see what they look like in real-time with your content. With the theme’s Live Space Editor, you can swap out layouts and move, remove, or duplicate sections within layouts to achieve the vision you have for your website. You can do the same with your text and fonts, as well as change the color and style of your font, with the Live Text Editor feature.
Ultra is a multi-purpose Themify theme with WooCommerce integration — you can buy the WooCommerce Builder add-on so your shop pages match the rest of your Ultra theme pages. With Ultra, you can use the theme to organize and design your entire site and then add a WooCommerce module with your product categories and different shop page layouts. This way, you can create a great buying experience for your visitors that also works for the type and number of products you sell.
WooCommerce page integration
Versatile theme works for almost any business type
Hugo is a WooCommerce theme built for WordPress. The theme is meant for high-end e-commerce sites and offers a variety of ways to display beautiful photos of your products. With the option to use one of Hugo’s three-page builders for your site’s layout and format or none at all, the theme works well for people of all levels of web development.
Arcade is a WooCommerce theme created for video game e-commerce websites. The theme’s homepage offers a layout with space to display multiple different products. It’s modern and sleek look works well for organizing a lot of content in a way that makes sense for your business — all while enhancing user experience. Because this is a WooCommerce theme, it’s also automatically compatible with all other versions of WooCommerce and its extensions.
Best for video game e-commerce sites
Organizes lots of photos and content in a simple format
Shop Elite is a multi-purpose WordPress theme with WooCommerce integration. The theme has a minimalist and clean look so you can completely customize your online store in any way you want. The theme also has a mobile-friendly, responsive design so your customers can easily continue you their shopping experience while on the go.
Multi-purpose WordPress theme with WooCommerce integration
CupCake is an e-commerce theme created specifically for bakeries and food blogs. The theme has WooCommerce integration so you can easily display the baked goods and other food products you are selling. This WooCommerce integration also allows you to organize your latest and featured products in separate sections and pages.
Best for bakeries and food blogs
Layouts to display food products
Latest and featured product displays
WooCommerce themes are an easy way to design and customize your e-commerce store. By using a WooCommerce theme, your online shopping experience will be simple, branded, and tailored for your customers. With WooCommerce themes, you can achieve virtually any look you desire all while creating a positive and professional experience for your website visitors and customers.
Originally published Nov 23, 2018 8:00:00 AM, updated December 16 2019