Saphia Lanier is a content writer & strategist with over 17 years of experience in digital marketing. She's written thousands of articles for B2B SaaS companies and marketing agencies in MarTech, FinTech, HRTech, AI&ML, and ecommerce. Her expertise in crafting well-researched, long-form content has helped clients like Zapier, HawkSEM, Sprout Social, Amazon, and HubSpot rank #1 and capture featured snippets in search results. Saphia combines in-depth research, expert insights, and a conversational tone to create content that edutains and drives action. Based in Georgia, she continues to plan and execute strategies with brands that value quality, customer-led content.