Aliza Mayer is a Marketing Data Analyst at HubSpot, where she leverages data to drive strategic insights across product marketing and customer research. Her career at HubSpot began as a Competitive Intelligence Intern and evolved into a full-time analyst role, where she’s contributed to high-impact initiatives. With experience spanning data analysis, competitive research, and content creation, Aliza brings a unique blend of analytical rigor and storytelling to the world of marketing. She has also worked on market-facing research at organizations like Xembly and Sarona Partners, and her work has appeared on platforms like Geektime and the HubSpot Blog. Fluent in Spanish and passionate about using data to inform strategy, Aliza is particularly interested in the intersection of business and social impact. She is a graduate of Scripps College with a B.A. in Economics and a minor in Spanish.
