Océane Li

Océane Li is the founder and principal consultant of NextGenABM, an AI-enabled demand marketing and go-to-market consultancy for fast-growing SaaS and tech companies. She helps startups and growth-stage businesses orchestrate targeted full-funnel strategies with AI-powered efficiency. With more than 15 years of hands-on leadership in demand generation, ABM, and MarTech for global brands like Google and Shopify, as well as a series of high-growth startups, she’s known for building demand engines that connect marketing impact directly to revenue. As a 2024 B2B Marketing Innovator Award winner by DemandGenReports, Océane also contributes to MarTech.org and speaks at marketing events. She publishes Weekly AI x ABM/GTM Insights, a LinkedIn newsletter where she shares playbooks and reflections on AI-enabled marketing. A passionate supporter of the arts, she also serves on the board of Opera San José in California, where she explores the intersection of creative storytelling and modern technology marketing.