"Could you take a look at the wireframe and let me know if I need to adjust the leading and the kerning so there's enough white space? Thanks!"

... Come again?

Sometimes, designer-speak can seem like gibberish.Download 195+ visual marketing design templates to use for social media posts,  infographics, and more.  But marketers work so closely with designers on things like website design, infographics, and other visual content, it's important that we speak and understand one another's language.

To help bridge the translation gap, the folks at Pagemodo sat down with professional graphic designers to come up with a list of the most important design terms marketers should know. Check out their list in the infographic below -- and if you have terms to add, let us know in the comments section.

download 195+ free design templates
 content creation

Originally published Aug 25, 2015 12:00:00 PM, updated August 27 2017


Graphic Design