The Definition of Responsive Design [In Under 100 Words]

Responsive design is the method of designing web pages that automatically appear in their optimized form on all devices.

In other words, responsive design automatically reformats your website for all screen sizes so your website visitors can easily interact with your site no matter what device they're using.

Due to the rapid increase in mobile usage in recent years, responsive design has become somewhat of a necessity.

According to Google, 52% of users said they would be less likely to engage with a company if the mobile experience on their site was bad. Yikes!

Originally published Mar 22, 2014 8:00:00 AM, updated February 01 2017