How you present yourself online and in real life can make a huge impact on the success of your consulting business.In today's digital world, it's nearly impossible to run a consulting business without a website that outlines the services you offer. How you present this information — and your brand — on your site matters for building a profitable business and acquiring the customers who are a good fit for your service.
Nowadays, the first thing a potential customer will do is search your business or a general keyword like "business consultant" in a search engine like Google. Whether visitors land on your site through a paid ad or organically, it's important that they have a great first impression.
To put your best foot forward, you need to make sure that the design of your consulting website is professional and easy to navigate. You don't need to be a web designer to do this — you just need a quality WordPress business theme.
Recommended Plugins for Business Consulting Themes
Before we dive into our list, here are a few WordPress plugins that you might want to consider with this type of theme. These tools will save you a lot of time (and headache) while setting up your site and will power your marketing and sales efforts over time.
HubSpot’s WordPress plugin connects your WordPress site to your HubSpot CRM. This allows you to capture, organize, and engage web visitors with forms, live chat, email, and more.
As you foster relationships and communicate with visitors over time, HubSpot’s WordPress plugin automatically records interactions in your CRM, creating a unified timeline view of each visitor’s contact history with your business. Not only does this make lead management easier, but it allows you to tailor a truly personalized customer experience for every person visiting your website.
Elementor is one of the most popular page-builder plugins on WordPress. It uses a simple, drag-and-drop functionality to create stunning landings pages and blog posts in a WYSIWYG interface. And, no coding is required as Elementor does all of the backend code-writing for you.
If you're advising other businesses, then the security of your organization should be paramount. After all, it's tough for clients to trust you if you can't protect your own data.
This security plugin gives you more than 30 ways to protect your site and users. Some options include password expirations, two-factor authentication, reCAPTCHA, and malware scanning.
Best WordPress Themes for Consultants
Below we'll take a look at some of the best themes specifically designed for business consulting sites so you can find the perfect fit for your brand.
The Avada Website Builder is the top-selling WordPress theme on the Themeforest marketplace. Fully responsive across all devices and regularly updated to ensure websites using this design remain optimal, the Avada theme powers some of the coolest websites on the internet.
Avada has a drag-and-drop visual interface that makes designing a website intuitive and fast, whether you are a beginner, a marketer, or a professional. With over 120 design and layout elements available, building compelling page layouts is easy.
Avada also includes 80+ pre-built websites that you can import with a couple of clicks. That means creating your website can be as easy as installing Avada, selecting a pre-built website to customize, and clicking import.
Of those pre-built websites, Avada Cryptocurrency is ideal for your consulting business. Import and start customizing right away.
As a business consulting service or a B2B service provider, it's important that your website looks professional and includes all relevant information about your team and services.
Astra is a popular and friendly theme that you can use to build a comprehensive business website. The theme is compatible with many page builders and when pairing the theme with plugins, you can add all the features you want to your website.
With plenty of advanced features, an easy-to-use interface, and business-ready website templates, Astra gives you what you need to build your site.
Soledad is a versatile multipurpose WordPress theme and a popular option for blog, newspaper, and magazine websites. However, its 6000+ homepage demos and 220+ pre-built websites can be used for just about any type of business. Along with the visual page builder and advanced theme options, Soledad comes with all the necessary tools to build engaging and dynamic business websites.
What makes the theme work well for consulting businesses is that it is compatible with the Penci plugin. This allows you to create membership or subscription plans and restrict premium content behind paywalls so you can generate additional revenue for your business. The plugin is compatible with PayPal, Stripe, and other payment gateways.
Porto is a multipurpose and ecommerce WordPress theme that is a great choice for building a business consulting website. Over 73,000 sites use Porto, and it includes features valued by both beginners and professionals.
With Porto, there are over 126 pre-built websites to choose from, and they are designed for a variety of business purposes. These include industry-specific designs (SEO, law firm) and more general designs (Corporate, Consulting).
Since the theme is compatible with Elementor, Gutenberg, and WPBakery, you can build a site using the builder of your choice.
5. Qi Theme
Qi Theme is a multipurpose WordPress theme that combines a variety of options with a small footprint and great performance. The theme features 150 demos (including 33 business themes), and all of them offer great customization options and premium design.
With Qi Theme, you can build a single-page web presentation for your business, or a full-blown website with a blog, portfolio, or even a store. You can choose between multiple layouts, set up the headers and footers complete with widgets, and make sure that your website looks well when seen on small screens.
Even though it doesn’t require any coding skills and it’s easy to use, the team behind it has gone a couple of steps further to make Qi Theme extra user-friendly. The theme is fully documented and supported, and it also has plenty of video tutorials available online.
Divi is a multipurpose WordPress theme that you can use to create virtually any website.
The Divi theme is powered by the Divi Builder, a powerful drag-and-drop website builder for WordPress. With this builder, you can create a layout from scratch or edit any of the 800 premade website layouts included with the theme.
These layouts are designed for multiple industries, including business, health, technology, and events. It has an amazing one-page design specifically for consulting so you can put all the details about your services right on the homepage.
One you've selected a template, you can use Divi's Magic Color manager and other customization tools to create a site that reflects your unique brand.
Like Avada and Divi, Monstroid2 is a multipurpose WordPress theme that you can use to create all types of sites.
This theme offers nine pre-designed "skins" (or layouts) that you can choose from. You can customize the template and skin you select using the compatible page builder Elementor.
There are over 40 modules exclusive to this theme that enable you to add carousels, subscribe forms, portfolios, and more to your site. You can also use this theme with the bbPress, BuddyPress, and WooCommerce plugins.
The right theme should portray your consulting business as professional and trustworthy. Vankine is a new WordPress theme specifically for insurance, finance, and consulting businesses that does just that. Using the Elementor page builder, you can quickly and easily build a customized layout that matches your brand and highlights your business offerings.
Additional features help to boost your online business profile including portfolio pages, blogs, testimonials, and personal profile pages. The theme also comes with unlimited pre-built demos that are 100% responsive so you can be sure your website will look good on any device.
Given its flexibility, popularity, and reputation as one of the best multipurpose WordPress themes, Salient makes another ideal choice for business consulting websites built with WordPress.
With Salient, you’ll have access to over 400 demo themes, including demos built specifically for consulting websites. Equipped with a modified version of the WPBakery page builder plugin, Salient allows beginners to place elements via drag-and-drop, or use a library of hundreds of shortcodes.
When building a consulting website, a professional look is absolutely crucial — Salient’s excellent options make it simple to create a sleek, modern consulting business website with minimal effort or design experience.
10. Massive Dynamic
Massive Dynamic is a multipurpose WordPress theme that can be used to create and customize any niche site — no web development experience required.
This theme comes with over 70 demo sites. However, if none fit your exact needs, then you can create your own from scratch. Massive Dynamic comes with Jenga Builder, a front-end website builder that lets you see how your changes will look live on your site as you make them.
Massive Dynamic theme comes with over 70 design elements, including unlimited layouts, flexible grids, float animation, and parallax effect, so that you can create a unique site for your consulting business.
Success is a flexible business WordPress theme that can work for any type of consulting or professional services firm.
It offers a one-click demo install to help you quickly get up and running with the design. You can then easily customize everything using the bundled WPBakery Page Builder plugin, which offers visual, drag-and-drop design.
For other customization options, you also get a detailed theme options area that lets you set up sitewide design choices and layouts.
Beyond that, the Success theme also includes pre-built designs for all the important pages for your consulting firm, including services, portfolio, testimonials, team members, and more.
Reobiz is a WordPress business consulting theme that can easily work for firms in any industry thanks to its 36 unique homepage layouts. These 36 templates include multiple consulting layouts, as well as dedicated layouts for other industries such as legal or human resources.
Beyond the homepage layouts, you also get 80+ inner page designs for key pages such as service listings, portfolios, contact pages, and more.
All of the designs are built with Elementor, which means you can easily customize everything using visual, drag-and-drop design. The theme is also fully compatible with Gutenberg, so you can also use the native WordPress editor for content.
Avante is a business and consulting theme that comes with nine pre-designed demos to handle any consulting sector.
You can choose your favorite starter site as your base. Then, because Avante uses Elementor for all of its starter sites, you can easily customize everything using a visual drag-and-drop editor.
Beyond stylish homepages, Avante also includes pre-built designs for all of the important pages for your consulting business, including services, portfolio, about, and contact. It's also fully compatible with WooCommerce, which is great if you want to accept online payments from your consulting clients.
Life Coach and Psychologist is a professional, minimal design for life coaches, trainers, psychologists, and diet and nutrition consultants to create their personal sites.
This theme comes with premium plugins to help you to create and organize your site, including Visual Composer, Slider Revolution, Essential Grid, Events Calendar, and the Swiper Slider plugin.
With this theme, you'll have two different homepage options to choose from so you can make the best first impression on your visitors. You'll also be able to manage online appointments, add contact forms, create image and video galleries, and customize pre-made modules to add information about your services, products, teams, and success stories.
As the name suggests, Consulting is the perfect theme for business consulting websites.
It's fully responsive and retina-ready to make sure that your site looks great on any device. It comes with demo content so you can get your site up and running in no time. And it comes bundled with three amazing plugins:
- the Slider Revolution plugin so you can create carousels to organize your content in an engaging way;
- the Cost Calculator plugin so you can create price estimation forms for your visitors;
- and the eRoom plugin so you can create and manage Zoom meetings and webinars directly from your website.
Built and optimized for Elementor and Visual Composer, Consulting enables you to customize any of the pre-built sites without needing a developer or knowing how to code.
With all these features and more, it's no wonder Consulting is an awarding-winning design in the Themeforest marketplace
Coaching is a theme made specifically with coaching businesses in mind. If you’re building a business as a fitness training, career coach, life mentor, or something along these lines, the Coaching theme will give you all the functionalities needed to improve your online presence and attract and retain clients. The theme was built with SEO in mind to help you get a high ranking on search engines and stand out from the competition.
The theme comes with 10+ beautiful homepage demos and dozens of multi-pages that are easy to install and customize with the Elementor page builder. You can display a portfolio of your work and testimonials to boost your credibility, promote upcoming live events, or engage with your students and clients through quizzes and content.
Additionally, the theme is powered by LearnPress, one of the best WordPress LMS (learning management system) plugins so you can create and sell courses online as an added income stream.
17. Business Lounge
Business Lounge is a multipurpose business theme that can work well for any business niche, including consulting and professional services companies.
To help you get up and running with the perfect look for your consulting business, Business Lounge comes with 12+ pre-built homepage layouts. You also get four different header layouts, along with custom header widgets and full mega menu support.
For further design customization, Business Lounge works with the native WordPress editor and you can also choose between Elementor or WPBakery Page Builder for visual, drag-and-drop design (the latter plugin is bundled for free at no extra cost, even though it's technically a premium plugin).
Corporate, strategy, and marketing consultants use Consultio to bring a professional, modern website to their clients.
With 62 stunning demos, 31 header styles, and dozens of demos that you can import in a single click, Consultio makes building a consulting website intuitive and simple. Customizing this theme is a breeze as it includes the most popular Google web fonts, the Elementor page builder, and a footer builder.
If you have multiple locations for your consulting business, you have the option to activate features like Google Maps that can help potential clients find you when they need you.
New consultancies are popping up every minute, make your stand out with Corzon — a design-centric theme. Corzo includes more than 600 theme options which means the customization possibilities are virtually limitless. This theme goes beyond the traditional font options and color pickers. It puts the power of design into your hands.
The internal page builder gives you the freedom to design in a way that works best for you. Work in Live Mode, Visual Mode, or Block Mode to produce stunning results every time you log into the admin panel. Need to change the same client disclosures on different pages? No problem. Speed up your design workflow with Corzo’s Sync Block feature which automatically updates similar blocks across your site.
Finance and tax consultants, Excitor is a WordPrees theme made with you in mind. The sleek modern interface looks powerful and will give your visitors a sense of confidence in your business. All 15 of the included portfolio styles are customizable using the drag and drop page builder.
If you choose to add a blog to your website using this theme, you’ll get 14 layout options to choose from. GDPR is also included — you’ll get compliance, personal data, and data protection tools that you can enable on your site.
Build a consulting site worth visiting with Zohar theme. It comes with two homepage layouts with different styles so you have control over exactly how your website appears to your clients. Do you have case studies or success stories? Display them using the Case gallery feature within the built-in portfolio layouts.
This theme is compatible with Gutenberg and Elementor to make customizing the design effortless. The fully responsive, retina-ready interface ensures your website looks amazing on desktop, tablet, and mobile devices.
Career consultants, therapists, and life coaches use Vandana to share content and service offerings with prospective clients. This theme comes out of the box with a modern, feminine touch, but it can be customized with colors and to suit your brand.
Multiple premade layouts and headers are available to help speed up the design process. Simply add your content to each page and save it. If you’re adding a blog to your WordPress site, this theme supports blog posts and comments to give your readers an enjoyable content experience.
Traditional options like custom CSS, multi-language compatibility, responsive design are all included in this beautiful theme.
CoachPress is a lightning-fast, minimal website theme that’s built to drive leads for your consulting business. If you’re a mentor, public speaker, or consultant, you’ll find this theme perfect for your busy work life.
What’s unique about CoachPress are the customizable banner options. Choose from static image, video, or slider combinations that come equipped with a call-to-action button. You’ll be able to drive leads through several channels including email subscriptions, social media, and SEO using the CoachPress built-in features. Just like most themes on this list, you won’t need to be a coding expert to turn this theme into your custom WordPress website.
Blossom Studio Pro is an elegant, photo-first theme is perfect for consultants, freelancers, and coaches who serve clients in a one-on-one capacity. Its fast speed makes it ideal for those website owners looking for an SEO-friendly theme on which to add a blog to generate visibility and acquire new customers.
You can also create specific landing pages using this theme if you plan to run specific marketing campaigns around a product or service you sell. Your Blossom Studio Pro website, blog site, and landing pages can be customized using one of the several page templates, color editor, and typography options so your brand is communicated consistently to your visitors no matter where they find you first.
Selecting the Right Theme for Your Consulting Business
Any of the themes above will allow you to create a custom business site that attracts prospects and delights your customers. Once you’ve selected the one with features, layouts, and customization options that align with your needs, install the WordPress theme on your site to begin reaping the benefits of improved performance, SEO, and visitor engagement. You can also install additional WordPress plugins like HubSpot’s to extend the functionality of your site.
Editor's note: This post was originally published in January 2020 and has been updated for comprehensiveness.