Google “business email mistakes” and you’ll find endless articles and resources. But they all say the same thing:Read More
Email newsletters come in all shapes and sizes. Your email newsletter's goal could be to gain more blog visitors, generate leads and sales, or inform your customers about your company’s latest product updates. Heck -- maybe you just want to create a stellar internal newsletter for your company’s employees.Read More
We’ve all been there. You craft a marketing email, complete with clever wording and amazing benefits for the specific buyer persona, and you’re seriously impressed with yourself.Read More
Remember when Gmail unveiled the new inbox tabs layout? Marketers freaked out. Suddenly marketing emails were relegated to an off-the-beaten-path folder where lots of people thought they would rot forever.
Well, Google's ready to tug on our marketing heartstrings again. Two days ago, they startedRead More