Inbound marketers understand the value of maintaining a presence on social media sites as a way to connect with prospects and customers and generate new business leads. But how exactly do people interact with brands in social media? On which social sites do they tend to be more interactive with businesses, and how do they prefer to engage?
ATYM Market Research put together an awesome infographic based on its research into how internet users interact with brands on social media sites like Facebook and Twitter, and they came up with some pretty captivating statistics. Check out the infographic, and feel free to tweet your favorite stats below!
21 Captivating Social Media Stats About How People Interact With Brands
1) 85%of internet users have Facebook accounts; 49% are on Twitter. (Tweet This Stat!)
2) 74%of internet users use Facebook daily; 35% use Twitter daily. (Tweet This Stat!)
3) 57%of internet users have more than 100 friends on Facebook; 25% have 100+ followers on Twitter. (Tweet This Stat!)