4 Unexpected Situations For Creating Content

by Ellie Mirman

Date

November 10, 2010 at 8:00 AM

content creation

There are many opportunities you may be missing to create content in your day to day lives. I remember reading an article by Chris Brogan about how he "does it all". Chris is a speaker, author, consultant, and father... And on top of that, he regularly blogs multiple times per day. How does he do it? He makes the most of every moment. He's always thinking or doing something (even if that something is playing with his kids).

So when do you find time to create content? Here are a few underused opportunities.

Waiting for a Delayed Flight

In fact, this article was written while waiting for a delayed flight! With this unexpected free time, I pulled out my iPhone and started typing with my thumbs. I managed to finish 2 articles before boarding the plane.

In the Car or Grocery Store

While this takes some setup time so as to stay safe, you can setup a video camera to film you while you drive to your next appointment. Or maybe you get an audio recording device, stick it in your shirt pocket while you go grocery shopping. Just start talking and answer a common customer question as if you were talking to your customer there in the grocery store. For many folks, this is a much faster way to create great content.

Live Blogging While at an Event

This means taking out your computer and taking advantage of the ever pervasive wireless Internet at many conferences and sharing the learnings from the event itself . By the end of the event, you're done! You would have spent that time there anyway, so why not create a blog post or two in during the process.

Outsource Content by Email

Ok this was a trick answer I suppose but still results in great content with limited time. Think about the top 3 questions in your industry and send them out to experts you know in the field. Send them by email, get their answers by email, and combine them into a blog post. This curated type of content actually works great becasue it draws the credibility of each person that contributes.

Other ideas of great times to leverage for content creation? Please share in the comments below!

Photo Credit: Dr Stephen Dann

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