The Difference Between Editing and Copyediting [In Under 100 Words]

    by Corey Eridon


    July 19, 2014 at 8:00 AM

    typewriter_copySomeone once asked me how much time I spend editing. My response?

    "How much time do I spend editing or copyediting?"

    The two are different, you see. But they're commonly used interchangeably, which can cause some confusion. So here's the basic difference:

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    12 Reasons to Integrate Visual Content Into Your Marketing Campaigns [Infographic]

    by Sam Kusinitz


    July 18, 2014 at 8:00 AM

    visual-content-toolsWhen it comes to marketing content, the web is cluttered, and the competition is tough.

    This means it's vital that your content be high quality, attractive, and memorable if you want to break through the clutter and capture the attention of your target audience.

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    Weird Al Gives Grammar Offenders a Lesson on #WordCrimes

    by Jami Oetting


    July 16, 2014 at 12:00 PM

    less-vs-fewerThis post originally appeared on The Agency Post. To read more content like this, subscribe to The Agency Post.

    Followers of Strunk and White can now burn their sacred “little book.”

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    How to Make Your How-To Content More Helpful

    by Diana Urban


    July 15, 2014 at 6:00 AM

    halp-sealWhether you're writing a how-to post for your blog, documentation for your software, or instructions on how to use your product, it's important to make your content easy to read. Otherwise, you'll lose your readers' attention and they'll never even get to the end of your post.

    These tactics will help you create more helpful how-to posts that your readers will love (and hopefully even finish reading):

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    The CIA Released Their Style Guide, and It's Absolutely Fascinating

    by Jami Oetting


    July 14, 2014 at 8:00 AM

    cia-style-guideThis post originally appeared on The Agency Post. To read more content like this, subscribe to The Agency Post.

    The Chicago Manual of Style. The Associated Press Stylebook.

    And I guess I have to mention that college-age necessity: the MLA Handbook.

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