<img height="1" width="1" style="display:none" src="https://www.facebook.com/tr?id=1657797781133784&amp;ev=PageView&amp;noscript=1">

The Definition of Bounce Rate [In Under 100 Words]

bounce_rates_(blog)Your website's bounce rate is the percentage of people who land on a page on your website and then leave without clicking on anything else or navigating to any other pages on your site.

A high bounce rate generally leads to poor conversion rates because no one is staying on your site long enough to read your content and convert on a landing page (or any other conversion event).

In general, high bounce rates indicate that there is an issue with your website pages -- perhaps poor content, long load times, poor mobile optimization, poor UX, or no visual appeal.

website redesign planning kit

Enjoy this article? Don't forget to share.