The Anatomy of an Optimized Facebook Ad [Infographic]

Download Now: Free Marketing Plan Template
Lindsay Kolowich Cox
Lindsay Kolowich Cox

Updated:

Published:

When it comes to creating a Facebook ad for your business, there are a lot of different things to consider.

facebook ad anatomy

How much text should you include? What dimensions should your images and videos be? What's the difference between a desktop News Feed ad, a mobile News Feed ad, a right column ad, and an Instagram ad? How does the auction and billing system work?

To be honest, it can get a little confusing. That's why WebpageFX created the infographic below. It's a cheat sheet for all things Facebook advertising, from the ideal dimensions of your images and videos to what the most clickable ads look like.

Check it out, and read this blog post for a more detailed, step-by-step guide for creating Facebook ads.

pinterest button

facebook-ad-anatomy-infographic.jpg

pinterest button

 free guide to facebook advertising

Related Articles

Pop up for DOWNLOAD NOW: FREE MARKETING PLAN TEMPLATE FREE MARKETING PLAN TEMPLATE

Outline your company's marketing strategy in one simple, coherent plan.

    Marketing software that helps you drive revenue, save time and resources, and measure and optimize your investments — all on one easy-to-use platform

    START FREE OR GET A DEMO