Pamela Vaughan

Pamela is a principal marketing manager on HubSpot's web strategy team, with a focus on conversion rate optimization and conversion copywriting for HubSpot's website. She is best known for introducing the concept of historical optimization, which increased organic search traffic and leads for HubSpot's Blog by more than 200%. She can also be found in stock photos on lots of random websites all over the web, like the one you see here, which just so happens to be the expression she makes when she writes a killer blog post or hears someone talk about HubSpot's sales software.

More from Pamela Vaughan

Why You Should Measure New and Mature B2B Blogs Differently

Why You Should Measure New and Mature B2B Blogs Differently

Marketing| 4 Min Read
Want to Improve Your Blog's Conversion Rates? 11 Tests to Try

Want to Improve Your Blog's Conversion Rates? 11 Tests to Try

Marketing| 7 Min Read
It's the End of the Month. Do You Know Where Your Blog Leads Are Coming From?

It's the End of the Month. Do You Know Where Your Blog Leads Are Coming From?

Marketing| 7 Min Read
Which Works Better for Blog Conversion: A Standard CTA or a Full Form?

Which Works Better for Blog Conversion: A Standard CTA or a Full Form?

Marketing| 5 Min Read
Why You Need to Stop Neglecting Your Old Content

Why You Need to Stop Neglecting Your Old Content

Marketing| 7 Min Read
25 Job Titles That Describe What Your Co-Workers ACTUALLY Do

25 Job Titles That Describe What Your Co-Workers ACTUALLY Do

Marketing| 7 Min Read

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