Pamela Vaughan

Pamela is a principal marketing manager on HubSpot's web strategy team, with a focus on conversion rate optimization and conversion copywriting for HubSpot's website. She is best known for introducing the concept of historical optimization, which increased organic search traffic and leads for HubSpot's blog by more than 200%. She can also be found in stock photos on lots of random websites all over the web, like the one you see here, which just so happens to be the expression she makes when she writes a killer blog post.

more from Pamela Vaughan

How the HubSpot Marketing Blog Actually Generates Leads (Hint: It's Not How You Think)

How the HubSpot Marketing Blog Actually Generates Leads (Hint: It's Not How You Think)

Marketing| 8 min read
Why We Unsubscribed 250K People From HubSpot's Marketing Blog & Started Sending Less Email

Why We Unsubscribed 250K People From HubSpot's Marketing Blog & Started Sending Less Email

Marketing| 5 min read
Want More Blog Traffic? Focus on Growing Subscribers

Want More Blog Traffic? Focus on Growing Subscribers

Marketing| 5 min read
8 Creative Ways to Enhance Your Content Marketing With Visuals

8 Creative Ways to Enhance Your Content Marketing With Visuals

Marketing| 12 min read
How to Create Detailed Buyer Personas for Your Business [Free Persona Template]

How to Create Detailed Buyer Personas for Your Business [Free Persona Template]

Marketing| 11 min read
The Ultimate Online Editing and Proofreading Checklist

The Ultimate Online Editing and Proofreading Checklist

Marketing| 6 min read

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