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Pamela Vaughan

Pamela is a principal marketing manager on HubSpot's web strategy team, with a focus on conversion rate optimization and conversion copywriting for HubSpot's website. She is best known for introducing the concept of historical optimization, which increased organic search traffic and leads for HubSpot's Blog by more than 200%. She can also be found in stock photos on lots of random websites all over the web, like the one you see here, which just so happens to be the expression she makes when she writes a killer blog post or hears someone talk about HubSpot's sales software.

More from Pamela Vaughan

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Want to Increase Your Blog's Conversion Rates by 87%? Try Focusing on Keywords

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Why You Should Measure New and Mature B2B Blogs Differently

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