July 26, 2017 at 1:00 PM
June 20, 2017 at 10:00 AM
"Hi there. I just found your website after searching for the phrase 'how to fix my inbound marketing' on my desktop computer. I spent about three minutes on your homepage, navigated to your latest blog post, and decided that your website design was confusing and not what I wanted. I then left your website and continued my search. I thought you'd want to know why I left!"?
Have you ever had to comb through countless files named "ebook.pdf" to find that perfect ebook to send to a prospect? Have all of your coworkers uploaded their head shots with different file name structures, e.g. "headshot_AP.jpg," "KATIE.jpg," and "jsamson.jpg"?
Put an end to the counterproductive hunt by cleaning up the file and folder names in the HubSpot file manager. Depending on the size of your file manager library, this may take some time to accomplish, but it's well worth the effort!Read More
April 20, 2017 at 9:00 AM
There's no denying it: Search engines and people can appreciate long-form content that is rich and detailed. How long is that content, exactly?
While long-form content is typically defined as over 1,000 words, a Backlinko study showed that the average first page results on Google contains 1,890 words. While that may help your SEO goals, long-form content has more of an uphill battle to climb with the humans reading it.
Angela Hicks is a Senior Inbound Professor at the HubSpot Academy. Angela holds a BFA in graphic design and an MA in advertising and public relations. She has taught design courses in numerous settings, including the University of Alabama, and at Apple Inc.’s flagship store for four years. Angela now uses her design knowledge to teach about website design, contextual marketing, and user experience. She manages both the HubSpot Design Certification and Contextual Marketing Certification.
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