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Many people believe that marketing and advertising has changed so much that looking toward the past is futile. Innovation, new technology and tools, and disrupting ideas are the focus of both headlines and boardroom conversations. What can...
It's a statement said casually without much consideration. We leave a new business pitch or a first client meeting and throw it out as a final goodbye. It's the period at the end of a sentence. It's nice to meet you. But, is it true?
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