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Management Blog Posts

Learn how to build, manage, and retain the best team possible.

Marketing / January 10, 2017 The Evolution of the Strategic CMO [Infographic]
The Evolution of the Strategic CMO [Infographic]

By Sophia Bernazzani

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As marketers, we spend a lot of time strategizing and writing about how business professionals can adapt to the constant state of change that characterizes the digital world.

The tricky thing when it comes to all of that change is that it can be challenging for marketing executives to learn the ins and outs of new technologies and run the business while still prioritizing growth and big-picture branding changes. And Read More

Marketing / October 20, 2016 Are You a Good Boss? [Flowchart]
Are You a Good Boss? [Flowchart]

By Amanda Zantal-Wiener

Earlier this year, I wrote about a little thing called "imposter syndrome." It refers to the feeling we get when, no matter how much we’ve achieved, we feel like we don’t belong or don't deserve to be in a position of leadership.

About 70% of us will experience it at some point, especially the bosses among us. No wonder why so many of us constantly ask if we stack up. And how do you measure that, anyway?

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Marketing / September 22, 2016 15 of the Best Slack Apps, Integrations & Bots to Try
15 of the Best Slack Apps, Integrations & Bots to Try

By Lindsay Kolowich

These days, teams of all shapes and sizes -- from NASA to charity: water -- are using the real-time messaging app Slack as a tool for communication and collaboration.

Over the past few years, it's become a robust platform thanks to all of the fun and useful integrations folks have built on top of it. Nowadays, there's a whole lot of really cool stuff you can do in Slack, from polling your teammates, to tracking bugs, to adding GIFs to your conversations.

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Marketing / September 2, 2016 6 Negotiation Strategies Every Marketer Should Know
6 Negotiation Strategies Every Marketer Should Know

By Amanda Zantal-Wiener

There's a reason why we love TV courtroom dramas. Beyond the shocking objections and confessions, it seems like there's constant screentime for strong, powerful arguments.

As marketers, that last part is especially exciting. Whether we know it or not, we are unabashed nerds for all things negotiation -- and it's a skill that all of us should master.
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Marketing / August 25, 2016 How to Attract, Hire & Train the Best Marketers for Your Team [Free Ebook]
How to Attract, Hire & Train the Best Marketers for Your Team [Free Ebook]

By Ellen Bartolino

Hiring marketers for your company is not an easy job. Ironically, a lot of it is actually about marketing to potential candidates. But the best marketer's out there know when they're being marketed to, and are therefore tuning out the old-school recruiting noise.

Those copy-pasted job descriptions filled with buzzwords and new challenges aren't going to suffice anymore, which is why HubSpot Academy and Udemy for Business teamed up to bring you: How to Hire and Train Marketing All-Stars.

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Marketing / August 11, 2016 7 Ways to Build Credibility When You're a New Leader
7 Ways to Build Credibility When You're a New Leader

By Amanda Zantal-Wiener

Not too long ago, my alma mater asked me to give a talk about “what comes next” after business school. I was to address a group of MBA candidates about the discomfort of figuring out what to do with this fabulous new degree, and how to embrace the path to leadership. And in the process of preparing for it, I came across some pretty dismal statistics about the workplace.

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Marketing / July 29, 2016 How to Deliver Negative Feedback & Why It Matters [Infographic]
How to Deliver Negative Feedback & Why It Matters [Infographic]

By Lindsay Kolowich

Most managers dread giving negative feedback almost as much as employees dread hearing it. It's uncomfortable to tell someone they're not performing well at something.

But the truth is, your employees want to learn and grow -- and they'll only learn and grow when the work and skills that need improvement are given some course correction.

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Marketing / July 28, 2016 21 Things Recruiters Absolutely Hate About Your Resume
21 Things Recruiters Absolutely Hate About Your Resume

By Lindsay Kolowich

I'll never forget one of my first job interviews out of college.

I was applying for a marketing position at a technology company. (No, not HubSpot.) Because my college major had nothing to do with marketing or technology, I'd written "Relevant coursework: Statistics" in the education section of my resume in an effort to draw a connection.

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Marketing / July 21, 2016 How to Say 'No' To Your Boss
How to Say 'No' To Your Boss

By Lindsay Kolowich

Technically, your boss owns your professional time. That means it's perfectly within her rights to reprioritize what you're working on if she thinks doing so is the best thing for the team.

But even good bosses can have a hard time understanding what's being sacrificed when they assign new tasks and projects.

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Marketing / July 1, 2016 How to Determine the Best Office Layout for Your Team [Flowchart]
How to Determine the Best Office Layout for Your Team [Flowchart]

By Lindsay Kolowich

As businesses grow and add new people to their team, they often face the challenge of having to move to a new office space.

But there's a lot that goes into that decision. What kind of office space suits your team and team culture best? How can you set up a space that encourages productivity and invites growth?

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Marketing / June 28, 2016 How to Talk to Your Boss About Your Career Path
How to Talk to Your Boss About Your Career Path

By Corey Wainwright

A couple of my teammates recently launched a tool called The Next Five to help people navigate through those times in their career where they're feeling kind of stuck. You know, when you're just not sure what the next step is on your career path.

And while we may think about this stuff from time to time -- and maybe even sheepishly practice holding those conversations in the car on the way to work -- I don't think we often verbalize our thoughts on where we want our career paths to go (presuming we actually know the answer to that question).

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Marketing / June 24, 2016 How to Appear Confident, Even When You're Not [Infographic]
How to Appear Confident, Even When You're Not [Infographic]

By Lindsay Kolowich

You know the saying, "Fake it 'til you make it"?

It turns out that doing things that make you appear confident -- even if you don't actually feel confident  -- can affect how others see you, and can ultimately have a big impact on your success. It can also affect the chemicals in your brain to make you actually feel more confident when all is said and done.

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Marketing / June 1, 2016 7 Ways Leaders Can Inspire Innovation Across Teams
7 Ways Leaders Can Inspire Innovation Across Teams

By Geoff Wilson

Innovation in the workplace poses a unique challenge: Growth requires your employees to take risks, yet chasing unproven ideas can often mean fundamentally risking your job.

While many companies find success confining innovation to specific departments or innovation labs, this can often limit the flow of ideas and constrain the development of new products.

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Marketing / May 24, 2016 Why Emotional Well-Being Matters at Work [Infographic]
Why Emotional Well-Being Matters at Work [Infographic]

By Lindsay Kolowich

There's a common misconception about happiness in the workplace. It goes like this: Great work leads to big success, which leads to happiness.

Sounds like it should work out that way, right?

Turns out that model for happiness is totally backwards. Happiness isn't a destination; it's a starting point -- one that enables positive outcomes at work.

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Marketing / May 10, 2016 How to Figure Out the Next Step in Your Career [Quiz]
How to Figure Out the Next Step in Your Career [Quiz]

By Megan Conley

Where do you see yourself in five years?

Of all the interview questions out there, this might be the most difficult.

These days, career paths aren’t linear. The age-old corporate ladder model of putting in a few years as an individual contributor, becoming a manager of a small team, and climbing your way through senior management or director roles is not right for everyone.

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Marketing / May 2, 2016 A Simple Guide to Motivating People at Work [SlideShare]
A Simple Guide to Motivating People at Work [SlideShare]

By Lindsay Kolowich

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Motivated employees aren't just a joy to be around at work. They also perform better, are more productive, and contribute to higher morale. Disengaged employees, on the other hand, are costly -- both in terms of pay and team morale.

But every leader knows that motivating their team is hard. In fact, 30% of executives say that motivating their employees is actually their toughest job.

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Marketing / April 21, 2016 8 Creative Ways to Manage Your Tasks & Projects Effectively Using Trello Boards
8 Creative Ways to Manage Your Tasks & Projects Effectively Using Trello Boards

By Lindsay Kolowich

Often times, the greatest challenge marketers face when creating content isn't the actual writing, publishing, or promoting. Instead, it's the other related tasks -- brainstorming, scheduling, and coordinating moving parts -- that wind up causing us stress.

This is where tools like Trello come in.

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Marketing / March 31, 2016 A Simple Guide to Writing a Memorable Speech [Infographic]
A Simple Guide to Writing a Memorable Speech [Infographic]

By Lindsay Kolowich

You know what an "average" speech looks like. You've seen tens, maybe hundreds of them in your lifetime. Chances are, you've given a few of them yourself. They're good, and they're useful, but they're not awe-inspiring.

You might also know what an amazing speech looks like -- one that's engrossing, captivating, and inspires action.

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Marketing / March 23, 2016 The One Management Mistake That Causes 76% of Employees Not to Trust Their Boss
The One Management Mistake That Causes 76% of Employees Not to Trust Their Boss

By Paul Joyce

Too often we hear of managers leaving employees in the dark, holding company performance data and information close to their chest.

Maybe they think their employees don’t care or that the extra information will be distracting. Maybe they think that level of information is for executive-level decision makers only. No matter their reason or thinking, they’re making a big mistake.

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Marketing / March 19, 2016 The #1 Most Important Leadership Trait Worldwide [New Research]
The #1 Most Important Leadership Trait Worldwide [New Research]

By Emma Brudner

This post originally appeared on HubSpot's Sales Blog. To read more content like this, subscribe to Sales.

Work customs and culture vary from country to country. For instance, meeting attendees in the U.S. seat themselves in no particular order around the conference table. But if the most junior person on the team were to take the seat farthest from the door in Japan?

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Marketing / March 18, 2016 10 Fun Ways to Break the Ice With New Coworkers
10 Fun Ways to Break the Ice With New Coworkers

By Lindsay Kolowich

For many companies, there are few things as important as developing and maintaining a culture that attracts and retains their employees. When coworkers get to know each other as people, they'll be able to communicate better, trust each other more, and work better together.

Sometimes, though, some structured activities can help coax people out of their shells and help break the ice at work.

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Marketing / March 17, 2016 How to Calm Your Brain During Conflict [Infographic]
How to Calm Your Brain During Conflict [Infographic]

By Lindsay Kolowich

Want to become more emotionally intelligent? Then you need to learn to control your negative emotions.

Even the most mild-mannered among us experience conflict every once in a while, whether it's with co-workers, friends, family, or even strangers. And most of the time, we simply don't have control over what happens, and/or how our peers react.

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Marketing / March 7, 2016 12 Uncomfortable Things That Will Make You More Successful
12 Uncomfortable Things That Will Make You More Successful

By Meghan Keaney Anderson

In a truly beautiful letter to his daughter Yolande, Sociologist W.E.B. Du Bois extolled the virtues of being uncomfortable.

Yolande was headed to a new school halfway around the world from the neighborhood and people she knew. It was years before women had the right to vote, and decades before the Civil Rights Movement.

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Marketing / March 7, 2016 The Power of Teamwork: 31 Quotes That Celebrate Collaboration
The Power of Teamwork: 31 Quotes That Celebrate Collaboration

By Megan Conley

We've all been a part of that group project. You know, the project where one person takes the lead, leading some members to conclude their ideas are unwelcome, while a select few ride the others' coattails.

Thanks to experiences like this, it's no surprise why so many people have been scarred by the nightmares of past group projects.

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Marketing / March 4, 2016 12 Brainstorming Techniques for Unearthing Better Ideas From Your Team
12 Brainstorming Techniques for Unearthing Better Ideas From Your Team

By Corey Wainwright

If you want to hold brainstorms that unearth better, more creative ideas, it all starts with the people in the room. Like, the actual number of people in the room. 

That's my first tip for you: Follow the "pizza rule" for brainstorming. If you're unfamiliar with the "pizza rule," it's the idea that if you have more people in a room than you could feed with a pizza, there are too many people in that room to hold a productive meeting.

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Marketing / February 29, 2016 5 Key Things I Wish I Knew Before I Became a Manager
5 Key Things I Wish I Knew Before I Became a Manager

By Meghan Keaney Anderson

When I was just starting out management didn't seem like a career choice; it seemed like an inevitable. Something that would just sort of happen once I got old enough -- like wrinkles, or gray hair, or distinctly unfashionable pants. I figured: You work long enough, you'll manage someone.

I liked the idea of managing because it felt like progress.

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Marketing / February 3, 2016 The Art of Being a Great Coworker: 13 Ways to Improve Your Work Relationships
The Art of Being a Great Coworker: 13 Ways to Improve Your Work Relationships

By Carly Stec

This year, you'll likely spend more time with your coworkers than you will with your significant other, parents, best friend, siblings, cat, and ... well, you get the point.

Think about it: If you work 40 hours a week, 52 weeks a year, that's over 2,000 hours a year spent with the same people -- give or take a vacation or two, of course. That's a ton of time, and can often lead to a ton of silent (or not so silent) frustrations.

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Marketing / February 1, 2016 11 Practical Tips for Finishing Your To-Do List Faster
11 Practical Tips for Finishing Your To-Do List Faster

By Lindsay Kolowich

"Work smarter, not harder."

Chances are, you've heard this phrase before -- and probably more than once. The philosophy behind working "smart" is to maximize your productivity when you are working so that you can get more stuff done in shorter periods of time. By working smarter, you'll find yourself with more time in the day to sleep, exercise, be creative, and recharge.

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Marketing / January 21, 2016 How to Be an Amazing Mentor: 12 Ways to Make a Positive Impact on Others
How to Be an Amazing Mentor: 12 Ways to Make a Positive Impact on Others

By Lindsay Kolowich

Take a minute to think about the best mentor you've ever had.

This doesn't have to be someone at work, although it certainly could be. But mentors come in all shapes and sizes: It can be your manager, a colleague, a parent, a friend, a coach, a college professor ... anyone who's been a particularly excellent advisor at some point in your life.

Now, think of what made them stand out to you.

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Marketing / January 14, 2016 Are Your Employees Happy? Here Are 10 Feedback Tools to Help You Find Out
Are Your Employees Happy? Here Are 10 Feedback Tools to Help You Find Out

By Jami Oetting

This post originally appeared on Agency Post. To read more content like this, subscribe to Agency Post.

Having trouble attracting and retaining top talent? You're not alone. 

With competition for talent increasing, a lot of businesses are renewing their focus on company culture and employee engagement. 

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Marketing / January 13, 2016 Why Overworking Is Bad For Your Health (And Who's to Blame)
Why Overworking Is Bad For Your Health (And Who's to Blame)

By Lindsay Kolowich

There's no doubt that technology has simplified the way we carry out our day-to-day routines. Computers help us do things faster, emails and text messages let us always be in touch, and the internet makes it easy to find the answer to any question with just a quick Google search.

While being constantly plugged in can make us feel safe, connected, and in-the-know -- both at work and at home -- it also means we never really clock out.

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Marketing / January 12, 2016 Are You a Micromanager? Take This Quiz to Find Out [Infographic]
Are You a Micromanager? Take This Quiz to Find Out [Infographic]

By Lindsay Kolowich

Ever heard the term "helicopter parents"? They're the hyper-present, overbearing parents who take pay excessively close attention to their kids' experiences and problems.

Well, helicopter parents are to their kids what micromanagers are to the people they manage. While being engaged in your colleagues' lives is important, micromanaging their every move can backfire.

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Marketing / January 12, 2016 How to Disagree Without Being Disagreeable: 7 Tips for Having More Productive Discussions
How to Disagree Without Being Disagreeable: 7 Tips for Having More Productive Discussions

By Carly Stec

George S. Patton once said: "If everyone is thinking alike, then somebody isn't thinking."

In business, stirring the proverbial pot can be a good thing. And while negotiating these matters can be challenging -- especially when they involve our teammates or bosses -- differences in opinion will often lead to progress. 

Read More

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