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3 Pro Tips to Building Inbound Ads

by Markiesha Ollison

Date

July 21, 2016 at 1:00 PM

blog-editorial

We've got some exciting news. A new training video for Inbound Ads is now live for HubSpot customers! The training video covers topics such as how to get started building your paid social media campaign strategy, how to calculate return on investment, how to get started using Inbound Ads to build successful LinkedIn campaigns, and more. But, before you head over to watch the video, here's three things you should know. 

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HubSpot Academy Delight: Notes From Our Students

by Eric Peters

Date

July 20, 2016 at 3:00 PM

inbound marketing certification

My favorite part about HubSpot Academy is reading notes that our community members send in. After recieving a few of them early on, we started collecting them via a form (we are marketing nerds, after all) and sharing them internally to remind ourselves why we do what we do. Here are a few of those notes, tweets, and stories that make us delighted to bring HubSpot Academy's certification courses to you.

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The Common Webinar Pitfalls (and How to Avoid Them)

by Alec Biedrzycki

Date

July 19, 2016 at 12:30 PM

webinar pitfalls

Webinars are a fantastic way for marketers to convey information in a live format. They provide an excellent, interactive medium to help you drive home a message to impact your sales and marketing efforts. In fact, according to the Content Marketing Institute’s 2016 Benchmark report, 66% of B2B marketers identify webinars as the most effective digital content tactic. That’s a hefty amount!

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5 Content Marketing Lessons From Publishing 130 Blog Posts in a Year [Customer Story]

by David Epstein

Date

July 15, 2016 at 10:00 AM

blog-editorial

As a content marketer for Bizzabo, a growing SaaS company, it’s often challenging to know if what I spend my day doing is working. I worry about generating more visits and more leads while serving the best interests of our readers.

A year ago, the challenges were even steeper. I knew that inbound marketing was effective. I knew that blogging was a good thing and that it was generating some great leads for us. But I wasn’t sure if blogging more frequently would have a tangible positive impact on our key metrics.

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3 CRM Views Every Sales Team Should Use

by Kyle Jepson

Date

July 14, 2016 at 3:00 PM

salespeopleOn the Contacts screen inside HubSpot CRM, you'll see all of the leads you have access to. In many cases, that can mean seeing a list of hundreds or even thousands of contacts. As a
sales rep, you just want to see the people you need to be working with today. The question is, how do you find them? How do you make sure nobody's falling through the cracks?

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